Popular Digital Marketing Courses in Canada

From businesses to highly influential individuals, all are focused on leveraging digital platforms in a bid to advertise their products and services. As more and more industries adapt to the digitalisation of the world, more and more skilled and qualified professionals in the field of digital marketing are required. With increasing demand and excellent career prospects, specialising in a digital marketing course in Canada will be one of the better choices for students.

A digital marketing course in Canada will train and teach students how to combine and use technological tools and marketing strategies for the benefit of an organisation. As Canada continues to become one of the top destinations for foreign skilled workers, studying a digital marketing course in Canada will offer better chances for students to earn their permanent residency status as well.

Universities across the country offer a range of degrees for a digital marketing course in Canada. Starting from certificate courses to bachelor’s, master’s and even PhD programmes, there is a digital marketing course in Canada for everyone. Let us now dive deeper into the different higher education programmes that are available in the field of digital marketing in Canada for international students.

Why Study Digital Marketing Course in Canada?

As discussed, Canada, being a hub for the Digital Marketing and Advertising industry, offers a wide range of job opportunities. The most sought-after curriculum for international students to study in Canada is a two-year programme in digital marketing. Let us investigate the reasons for it below:

Outstanding Academic Curriculum: Universities offering a digital marketing course in Canada have distinguished themselves internationally with one of the finest facilities and programmes. Universities across the country are well known for providing outstanding academic training that is both exemplary and practical as well as technological experiences to international students.

Best Job Opportunities: International students can find excellent career prospects after graduating from Canada's top institutions for digital marketing. Though there are a number of highest paying jobs in Canada, with digital marketing jobs being particularly popular among Indian students as it has a good return on investment (ROI). The expected average basic salary for a digital marketer ranges from CAD 42,886 to CAD 78,036.

Excellent Future Scope: Students will have an unrivalled scope and the best job prospects in Canada as digital marketers. It is reported that by 2029, Canada will provide more than 44,100 new job openings and vacancies for digital marketers, and the digital advertising sectors are expected to make an estimated 12 billion dollars in investments. Therefore, choosing to study a digital marketing course in Canada right now will only enhance your career prospects overall.

Keen to learn more about the digital world and as a result searching for the best digital marketing course in Canada? Let our experts guide you through the overall process of studying digital marketing in Canada!

Top Colleges for a Digital Marketing Course in Canada

A unique course curriculum, centred on the newest marketing tactics, technology-driven, and packed with distinctive industrial experiences are some of the things that best describe what a digital marketing course in Canada may look like. We have put up a list of the top digital marketing colleges in Canada so you may look forward to admission.

George Brown College

George Brown College offers full-time, part-time, and continuing education programmes that will meet students' availability and let them work parallelly towards a degree in digital marketing. It offers a course in digital media that equips students with the fundamental knowledge and practical abilities they will need to promote using digital marketing to build brands.

• Programmes offered: Graduate Certificate in Digital Media Marketing

• Average fees per year: CAD 15,190

Douglas College

The college offers two distinct degrees in digital marketing that aid in the acquisition of knowledge and the growth of essential skills in sponsored search, digital marketing analytics, search engine optimization (SEO), e-commerce, social media marketing, and content creation, along with many other areas.

• Programmes offered: Post-Baccalaureate Diploma in Digital Marketing; Digital Marketing & Communications Management (Concentration)

• Average fees per year: CAD 13,500

Bow Valley College

Under the Alberta City Learning Act, the Bow Valley College, a public-oriented board-driven college, runs as a comprehensive community institute. The city provides two distinct degrees in digital marketing that will enable you to advance your current abilities and advance in the digital sphere. The principles of search engine optimization, user experience design, analytics, media strategies, etc. will all be covered in the course curriculum.

• Programmes offered: Business Administration Diploma in Digital Marketing; Post Diploma Certificate in Digital Marketing

• Average fees per year: CAD 18,369

York University

Digital media degree programmes at York University offer courses and opportunities for advanced training and research. With the help of this program, students will learn to create engaging, interactive digital objects and experiences. Furthermore, students will have the opportunity to conduct hybrid research in a program that integrates computational science with artistic practices.

• Programmes offered: MA in Digital Media; BA in Digital Media; MSc in Digital Media

• Average fees per year: CAD 29,572

Eligibility Criteria for Digital Marketing Courses in Canada

No stranger to the top colleges to pursue digital marketing courses in Canada, let us discuss the eligibility criteria to pursue various types of digital marketing courses at universities in Canada:

English Language Proficiency Test Scores

Before submitting an application for admission as an international student, a candidate must confirm that the necessary English-language test score has been obtained. The following table lists the minimum requirements for international students wishing to enrol in digital marketing courses in Canada:

Educational Qualification

International applicants must have completed at least 16 years of education for a bachelor's degree and for a graduate course, applicants must have a four-year undergraduate degree. Among other educational qualification requirements for a digital marketing course in Canada, academic transcripts should be translated into English if they are not already in the English language. The minimum score requirement usually varies as per university and programme type, but students are expected to have at least 75% or above in their Class 12 for a bachelor's degree and 65% or above for a master's degree.

Standardised Exam Test Scores

You must submit your GMAT score or GRE test scores at the time of application if you are looking to pursue a master's or postgraduate diploma in digital marketing in Canada. While it is not a mandatory requirement, providing work experience certificates is an added advantage. On the other hand, undergraduate aspirants may be required to submit their ACT scores or SAT scores.

Documents Required for Digital Marketing Courses in Canada

Now that you are aware of a few standard admission requirements for digital marketing courses in Canada, let us talk about which documents you must prepare for the application. Here is the list of required documents for a digital marketing course in Canada::

• Completed application form

• Entrance exam score reports

• Statement of Purpose (SOP)

• Letters of recommendation (LORs)

• Resume or CV

• Copy of your passport

• Work experience certificates (if required)

Some universities may require international applicants to submit additional documents to prove their eligibility for the digital marketing course offered by a desired Canadian university. Therefore, thoroughly check the requirements before submitting the application form.

How to Apply for Digital Marketing Course in Canada?

Below is a brief overview of how to apply to some of the top colleges and universities for a digital marketing course in Canada.

Step 1: Start your application by first deciding on which college and digital marketing specialisation you want to choose.

Step 2: Complete the college application form and send it in together with the application fee.

Step 3: Prepare all relevant paperwork, including official transcripts, LORs, SOPs, etc. and send them with the application.

Step 4: Attend interviews as part of the admissions process as several universities may also conduct interviews.

Step 5: Look for any available scholarships on your desired university's official website, and if you qualify, submit an application for the same.

Step 6: Await the college's decision on whether to accept your application.

Cost of Studying Digital Marketing in Canada

Besides the admission requirements and procedures, the cost of education is another important consideration. A one-year or two-year digital marketing course in Canada will cost you the following:

The cost of pursuing digital marketing courses in Canada will vary based on your chosen degree programme and academic level. The typical cost of tuition for a digital marketing diploma in Canada ranges approximately from CAD 10,000 to 22,000, while the estimated annual cost of a postgraduate diploma in digital marketing in Canada is CAD 17,000.

Nevertheless, if you want a professional bachelor's degree in digital marketing, you will need to spend somewhere around CAD 15,000 to 32,000. If you already have a bachelor's degree and want to begin your research or MBA in digital marketing, you will need to spend somewhere around CAD 17,500 to 35,000.

If you are an international student living in Canada, you must additionally pay for living expenses in addition to your tuition. With programme fees, the average monthly cost of living in Canada for international students ranges from 800 to 1,500 CAD. This amount is determined based on the rent for a single person, as well as the cost of food, groceries, clothing, transportation, and other incidental expenses.

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Career Prospects After Completing Digital Marketing Course in Canada

Given the amount one may expect to make after earning a degree in digital marketing, the investment has a good return. Entry-level roles pay 32,175 CAD yearly, whereas specialists with expertise can make up to 99,376 CAD annually, and with the right training and experience, they can make up to 200,000 CAD annually.

Following the completion of their digital marketing courses in Canada, individuals can expect the following job roles and their estimated average annual salary as described below:

It may first seem challenging to choose the best digital marketing course in Canada; as a result, do extensive research before deciding on your field of specialisation. Having done digital marketing courses in Canada, international students have a wide range of professional job opportunities. International students are drawn to the best digital marketing colleges in Canada because of their higher employability rates and ROI.

Interested to pursue digital marketing courses in Canada but still wondering which specialisation or college to choose? Eliminate all your queries by reaching out to us at abroad@collegedekho.com.