- Top 10 BBA Specializations in India 2024
- BBA in Finance
- BBA in Banking and Insurance
- BBA Information Technology
- BBA in Human Resource Management (HRM)
- BBA Marketing
- BBA Communication and Media Management
- BBA Foreign Trade
- BBA Hospitality and Hotel Management
- BBA Hospital and Healthcare Management
- BBA Sports Management
- Other Popular BBA Specializations in India
- How to Choose BBA Specialisations?
- Scope for MBA after BBA
- Top BBA Colleges in India 2024: Courses, Fee
- Faqs
The top BBA specialisations in India include Finance, Banking & Insurance, IT, HRM, and more. BBA courses offer students a wide range of specializations to choose from, depending on their career goals and interests. These BBA specialisations allow students to focus on a particular area of business that aligns with their interests and career aspirations. The specialised knowledge and skills acquired through different types of BBA courses can help students become successful business leaders and managers in the future. If you wish to start a career in business management after 12th, you may consider one of the following top BBA specialisations discussed below.
Also Read: Top MBA Specializations in India
Top 10 BBA Specializations in India 2024
Listed below are the top BBA specializations in India that you can opt for as per your interest and career opportunities.
- BBA in Finance
- BBA in Banking and Insurance
- BBA Information Technology
- BBA in Human Resource Management (HRM)
- BBA Marketing
- BBA Communication and Media Management
- BBA Foreign Trade
- BBA Hospitality and Hotel Management
- BBA Hospital and Healthcare Management
- BBA Sports Management
BBA in Finance
One of the most popular specializations in the field of management, a BBA in Finance course teaches students how to manage and grow the financial aspect of a business or an organization. The goal of the course is to provide students with a theoretical and practical understanding of financial concepts, including corporate finance, international finance, financial engineering, investments, and portfolio management. The core subjects in a BBA Finance course include:
- Corporate finance
- Investments
- Financial engineering
- Portfolio management
- International Finance
- Business Communication
- Business Environment
- Business Law
- Business Mathematics
- Business Statistics
- Corporate Strategy
- Database System
- Entrepreneurship
- Financial Management
Advantages of BBA in Finance
BBA in Finance is arguably the most chosen specialization among management aspirants. Some of the benefits of this course include:
- More lucrative job opportunities after graduation in reputed organizations.
- Easier to find Master’s courses in the same field when opting for higher education.
- Better career prospects since aspirants have knowledge of other fields like banking and risk management.
- Candidates can also pursue research in the same field after completion of Master’s degree.
Scope of BBA in Finance
Candidates who have completed their BBA in Finance course have a range of job opportunities ahead of them. Some of the best job roles available to BBA in Finance graduates are as follows:
Name of the Job Role | Expected Annual Salary (in INR) |
---|---|
Business Analyst | 9.6 LPa |
Credit Analyst | 8.1 LPA |
Finance Executive | 3.8 LPA |
Finance Officer | 4.9 LPA |
Financial Analyst Consultant | 5.8 LPA |
Financial Investment Analyst | 10.6 LPA |
Financial Manager | 16.8 LPA |
Internal Auditor | 4.9 LPA |
Loan Counsellor | 2.6 LPA |
Loan Officer | 2.6 LPA |
Management Analyst | 10 LPA |
Personal Financial Advisor | 2.8 LPA |
Research Analyst | 4.8 LPA |
Tax Assistant | 3.8 LPA |
Treasurer | 18 LPA |
BBA in Banking and Insurance
BBA in Banking and Insurance is another popular specialization that has become more popular in recent years. Since banking is such a lucrative industry to work is, especially for management aspirants, many students tend to pursue job opportunities in this industry after completing their BBA degree. Thus, for such students BBA in Banking and Insurance is an ideal choice. The core subjects of BBA Banking and Insurance include:
- International banking and insurance
- Investment banking
- Risk management
- Treasury operations
- Economics for Managers
- Financial Management
- Corporate Insurance management
- Management Information Systems
- Statistics for Management
- Insurance Management
- Merchant Banking & Financial Services
Advantages of BBA in Banking and Insurance
BBA in Banking and Insurance is ideal for aspirants who wish to pursue a career in the banking sector. Some of the benefits of this course include:
- Aspirants will have a basic understanding of financial institutions, banking concepts, and financial markets.
- Since banking and insurance is a more specialized area of study, aspirants will have better job opportunities in this sector after graduation.
- Aspirants will become better financial planners which will help them advance in their careers.
- Candidates can also pursue higher education and pursue academics in this field later in their careers.
Scope of BBA in Banking and Insurance
Some of the most popular job roles for BBA in Banking and Insurance graduates include:
Name of the Job Role | Expected Annual Salary (in INR) |
---|---|
Administrative Officer | 4.7 LPA |
Agent and Broker | 3.65 LPA |
Asset Manager | 6.5 LPA |
Credit and Risk Manager | 7.4 LPA |
Customer Service Representative | 2.9 LPA |
Insurance Manager | 3.9 LPA |
Internal Auditor | 4.9 LPA |
Investment Banker | 18.5 LPA |
Loss Control Specialist | 3.3 LPA |
Recovery Agent | 2.3 LPA |
Stock analyst | 2.8 LPA |
BBA Information Technology
BBA in Information Technology is a combined study of information technology and management's functional domains and foundations. Students learn about new business trends involving IT and other related areas through this course. With the advancement of technology and the integration of technology and management, BBA in Information Technology has become an extremely lucrative specialization for aspirants. Some of the core subjects in this course include:
- Information Database Management
- Computer Science
- Networking Information Technology
- Latest Technology Applications
- Information Management Theory
- Introduction To Python
- Computational Training
- IT Tools And Statistics
- Web Development Using CMS
- Introduction To Operation System
Advantages of BBA in Information Technology
A BBA in Information Technology will be an ideal specialization for aspirants who have an academic background in Science but which to shift to management. The benefits of this course include:
- Information Technology is one of the fastest growing areas in management leading to the creation of new job roles every day.
- Aspirants will have a range of job opportunities in this area once they graduate.
- BBA in Information Technology offers some of the most lucrative salary packages to freshers.
Scope of BBA in Information Technology
There are several job roles available to BBA in Information Technology graduates some which include:
Name of the Job Role | Expected Annual Salary (in INR) |
---|---|
Application Programmer | 9.6 LPA |
Business Intelligence Manager | 22.8 LPA |
Computer Information Specialist | 4.2 LPA |
Enterprise Information Manager | 25 LPA |
Graphic Designer | 3.8 LPA |
Hardware and Network Expert | 2.9 LPA |
Information Architect | 23.6 LPA |
Information Security Coordinator | 19.7 LPA |
Information Systems Manager | 21.4 LPA |
Information Technologist | 8 LPA |
Maintenance Technician | 2.65 LPA |
Web Designer | 3.3 LPA |
BBA in Human Resource Management (HRM)
BBA in Human Resource Management is one of the oldest specializations in the field of management and also one of the most popular among management aspirants. Since human resource management is one of the primary functions of any organization, a specialization in this field is always a good choice. Some of the core subjects of this course include:
- Labour Rights
- Human Resource Management
- General Management
- Managing Workplace
- Strategic Framework
- Negotiating Skills
- Business Finance
- Operations Research
- Customer Relationship Management
- International Business
- Performance Management
- Organizational Change and Intervention Strategies
- Industrial Psychology
- Human Resource Accounting and Audit
Advantages of BBA in Human Resource Management
Since human resource management is such a popular specialization, graduates in this field are always in demand in the management sector. Some of the biggest advantages of this course include:
- Aspirants will be able to easily build a strong foundation in their HRM career once they find a suitable organization.
- Candidates will be able to climb the corporate ladder easily since HRM graduates are recruited for managerial positions from the beginning.
- Candidates will not have to constantly keep themselves updated since BBA in Human Resource Management courses are already updated to current industry standards.
Scope of BBA in Human Resource Management
Some of the most popular BBA in Human Resource Management job roles include:
Name of the Job Role | Expected Annual Salary (in INR) |
---|---|
Admin Executive | 3.6 LPA |
HR Consultant | 5.2 LPA |
HR Executive | 3.3 LPA |
HR Manager | 10.7 LPA |
IT Recruiter | 2.9 LPA |
Personnel Manager | 7.6 LPA |
PR Manager | 7 LPA |
Product Development Executive | 5 LPA |
Production Manager | 13.7 LPA |
Purchase/Vendor Development Manager | 10.7 LPA |
Quality Assurance/ Quality Control Manager | 15.6 LPA |
Recruitment Consultant | 2.46 LPA |
Regional Manager | 14.4 LPA |
Sales/Business Development Manager | 6.9 LPA |
Trainee Human Resource Manager | 2.3 LPA |
BBA Marketing
BBA in Marketing is equally as popular as other top BBA specializations like Finance or Human Resource Management. Since marketing is such a crucial aspect of any business, BBA in Marketing graduates are always in demand by top organizations. Some of the core subjects in this course include:
- Market Research and Analysis
- Product Design
- Advertising Management
- Interactive Marketing
- International Marketing
- Sales and Merchandise Studies
- Marketing Research
- Travel and Tourism Marketing
- Special Product Marketing
- Apparel and Accessories Marketing
- Integrated Online Strategies
- Internet Marketing
- Search Engine Marketing
- Advanced Email Marketing
- Promotion
- Selling and Distribution
Advantages of BBA in Marketing
BBA in Marketing is one of the most lucrative specializations in the field of management. Aspirants always have a range of employment opportunities available to them after graduation. Some of the benefits of this course include:
- Aspirants always have a number of choices when it comes to job roles after BBA in Marketing.
- BBA in Marketing graduates also have a very steady career trajectory.
- Aspirants with a BBA in Marketing degree are offered lucrative salary packages even as freshers.
Scope of BBA in Marketing
As mentioned above, BBA in Marketing has some of the best career opportunities including:
Name of the Job Role | Expected Annual Salary (in INR) |
---|---|
Sales Manager | 6.9 LPA |
Product Manager | 21 LPA |
Marketing Manager | 12.2 LPA |
Marketing Executive | 3.3 LPA |
Marketing Communications Manager | 12.8 LPA |
Market Research Analyst | 4.3 LPA |
Brand Manager | 17.9 LPA |
Advertising Manager | 8.7 LPA |
BBA Communication and Media Management
Another emerging BBA specialization, BBA in Communication and Media Management has become an increasingly popular choice for aspirants, especially since the rise of the entertainment industry. Some of the core subjects in this course include:
- Communication Theory
- Radio Production & Planning
- Event Management
- Media & Culture
- PR & Corporate Communications
- TV Production & Programming
- Journalism
Advantages of BBA in Communication and Media Management
With the development and rise of the entertainment and mass communication industry, new job roles are being created in this sector daily. Some of the benefits of this course include:
- Candidates will have several job prospects in both new media and the entertainment industry after graduation.
- With new job roles being created every day in this sector, candidates will not find it difficult to find lucrative job roles.
- Aspirants will be able to begin their professional career immediately after completing their BBA in Communication and Media Management course.
Scope of BBA in Communication and Media Management
Some of the most popular job roles available to candidates after a BBA in Communication and Media Management course include:
Name of the Job Role | Expected Annual Salary (in INR) |
---|---|
TV Anchor | 7.3 LPA |
Scriptwriter | 5.1 LPA |
Radio Jockey | 2.7 LPA |
Proof-reader | 4 LPA |
News Reporter | 3.5 LPA |
Media Planner | 4.3 LPA |
Media Marketing Professional | 7 LPA |
Event Planner | 3 LPA |
Creative Visualizer | 4.8 LPA |
Content Developer | 5.2 LPA |
BBA Foreign Trade
A relatively new specialization in the field of management, BBA in Foreign Trade is a specialization that is targeted to a specific group of management aspirants. Candidates who wish to learn about foreign trade or international trade are ideal candidates for this course. The core subjects of this course are:
- Trade Logistics
- Trade Routes
- Indian Economy & EXIM Policy
- Risk in International Business
- Global Business
- Environment Organizational Behaviour
- WTO Agreements
- International Marketing
- International Trade Finance
- Custom Clearance
- Executive Communication
- Contracts in International Trade
Advantages of BBA in Foreign Trade
BBA in Foreign Trade can an excellent choice for management aspirants who wish to pursue their management career in companies that deal with international trade. Some of the biggest advantages of this specialization include:
- Aspirants learn the basics of management but with a focus on international trade.
- Aspirants can easily pursue their higher education outside India once they obtain their BBA in Foreign Trade degree.
- Candidates with a BBA in Foreign Trade degree will have job prospects both domestically and internationally.
Scope of BBA in Foreign Trade
Some of the top job roles offered to BBA in Foreign Trade graduates are as follows:
Name of the Job Role | Expected Annual Salary (in INR) |
---|---|
Business Development Manager | 11.4 LPA |
Export Manager | 3.3 LPA |
Foreign Trade Analyst | 16.8 LPA |
Finance Manager | 4.9 LPA |
International Business Manager | 20.5 LPA |
International Retail Manager | 13.2 LPA |
BBA Hospitality and Hotel Management
BBA in Hospitality and Hotel Management is a specialization which is ideal for students who wish to pursue a career in the hospitality industry. Candidates who are interested in hotel management are also ideal candidates for this course. Some of the core subjects of this BBA specialization are:
- Hotel Housekeeping
- Tourism Management
- Food Production
- Communication Skills
- Financial and Hotel Accounting
- Hygiene and Sanitation
Advantages of BBA in Hospitality and Hotel Management
Some of the most important advantages of a BBA in Hospitality and Hotel Management course includes:
- Aspirants will learn the ins and outs of a hospitality business like hotels, restaurants, etc.
- After completing the BBA in Hospitality and Hotel Management degree, candidates will be eligible for managerial roles in some of the top hospitality organizations in the industry.
- The salary packages offered to BBA in Hospitality and Hotel Management graduates are lucrative for both fresher and experienced individuals.
Scope of BBA in Hospitality and Hotel Management
Some of the best job roles available in the hospitality industry for BBA in Hospitality and Hotel Management graduates are:
Name of the Job Role | Expected Annual Salary (in INR) |
---|---|
Banquet Manager | 10 LPA |
Customer Service Executive | 3.3 LPA |
Front Office Manager | 13.2 LPA |
Hotel Manager | 16.8 LPA |
Housekeeping Manager | 7.5 LPA |
Sales Manager | 4.9 LPA |
Food and Beverage Manager | 20.5 LPA |
Marketing/Sales Executive Managers/Supervisor | 11.4 LPA |
BBA Hospital and Healthcare Management
A BBA in Hospital and Healthcare Management is a specialization that is related to healthcare and medicine but is available to students from all academic disciplines. That being said, candidates with an academic background in Science are ideal candidates for this specialization. Some of the most important subjects of this specialization include:
- Medical Terminology
- Computing Laboratory
- Medical Record Science
- Hospital Operation Management
- Quality in Healthcare
- Health Economics
Advantages of BBA in Hospital and Healthcare Management
Some of the benefits of a BBA in Hospital and Healthcare Management course include:
- Candidates will face less competition in this field as it is a relatively new BBA specialization.
- Aspirants with a BBA in Hospital and Healthcare Management qualification will have a range of opportunities in the healthcare industry since this qualification is quite in demand.
- Since healthcare is a relatively steady industry, aspirants will also have a well-paced career trajectory.
Scope of BBA in Hospital and Healthcare Management
Some of the top job roles for BBA in Hospital and Healthcare Management graduates are as follows:
Name of the Job Role | Expected Annual Salary (in INR) |
---|---|
Front Desk Executive | 3.3 LPA |
Hospital Administrator | 13.2 LPA |
Staff Administrator | 16.8 LPA |
Billing Executive | 7.5 LPA |
Relationship Manager | 4.9 LPA |
BBA Sports Management
BBA in Sports Management is one of the newest specialization that have been introduced by many top B-schools around the world owing to the changing standards and demands of the industry. Some of the core subjects of a BBA in Sports Management course are:
- League and Team Management
- Professional Communication
- Basics of Sports Management
- Sports Law
- Facilities Planning and Management
- Sports Equipment & Technology Management
- Sports Facilities Planning & Management
- Sports Funding and Financing Management
Advantages of BBA in Sports Management
There are several advantages to pursuing a BBA in Sports in terms of career prospects, competition, and professional growth. Some of the benefits of this course include:
- A range of job opportunities are available to BBA in Sports Management graduates after course completion.
- Since there is not much overlap between other management fields and sports management, there is relatively less competition in this field.
- Candidates who have prior knowledge of sports and/or are athletes receive extremely lucrative salary packages even as freshers.
Scope of BBA in Sports Management
Some of the top job roles in sports management after completion of a BBA in Sports Management course include:
Name of the Job Role | Expected Annual Salary (in INR) |
---|---|
Trainee Procurement Manager | 2.2 LPA |
Team Finance Manager | 20.5 LPA |
Sports Nutritionist Management | 4.4 LPA |
Sports Instructor | 4 LPA |
Sports Department Manager | 6.8 LPA |
Event Manager | 4.7 LPA |
PR Manager | 4.9 LPA |
Also Read:Which is a Better Course after Class 12 – BCom or BBA?
Other Popular BBA Specializations in India
Aspirants who are having a tough time choosing among several top BBA specializations can find the types of BBA courses most in demand provided below. Choosing the right specialization is a matter of concern for the majority of aspirants. Therefore, the following popular specializations will be fruitful in the long run.
BBA in Operations Management
How to Choose BBA Specialisations?
It is often difficult to choose the best amongst the best when it comes to types of BBA courses and BBA specializations. Therefore, students must make a detailed study before choosing their preferred specializations based on some points mentioned below.
Apart from these, candidates must keep the following points in mind before choosing a BBA specialization:
Prepare a List: Note down all the available BBA specializations offered by several colleges and universities of your choice. Candidates will find it easy to make the right decision if they have all the specializations listed in a single place. It saves time.
Research: Make a thorough research on each specialization of the program. Students must look for factors such as salary, course fees, the market value of the degree, employment potential, etc.
Pros & Cons: List down the pros and cons of each of the types of BBA courses and BBA specializations to have a set picture in the selection of the right specialization.
Select Your Preferred Specialisation: Based on all the criteria provided above, choose your preferred BBA specialization.
Scope for MBA after BBA
A BBA degree followed by an MBA is one of the highest-paying qualifications as it opens up opportunities to bag top management-level jobs. Doing an internship or a job after BBA and then pursuing an MBA from either of the top 25 B-schools in India, according to your requirement can get you a package of up to INR 40 lakhs per annum. It is essential to choose your BBA specialization carefully as different types of BBA courses help you enhance your skills in the respective area. Also, after realizing your true preference for the types of BBA courses, you can expand your knowledge by taking up internships.
Top BBA Colleges in India 2024: Courses, Fee
Several management colleges in India offer Bachelor of Business Administration (BBA) degrees which are different types of BBA courses and BBA specializations. Listed below are the BBA colleges in India that you can refer to for BBA admissions and also the types of BBA courses they offer.
Name of College | Program Name | Course Fee (Approx.) | Entrance Exam |
---|---|---|---|
Integrated Programme in Management (IPM) | INR 26 lakh (Total) | IPM Aptitude Test (IPMAT) | |
Bachelor of Business Management (BBA) | INR 9.6 lakh (Annual) | Christ University Entrance Test (CUET) | |
Bachelor in Management Studies (BMS) | INR 4.6 lakhs (Annual) | Admission Based on Academic Profile/Class 12th Results | |
Integrated Programme in Management (IPM) | INR 34.4 lakh (Total) | IPM Aptitude Test (IPMAT) | |
Symbiosis Centre for Management Studies (Symbiosis International), Pune | Bachelor of Business Management (BBA) | INR 3.65 lakhs (Annual) | Symbiosis Entrance Test (SET) |
Bachelor of Business Administration (BBA) | INR 3.5 lakhs (Annual) | National Test for Programs After Twelth (NPAT) | |
Integrated Programme in Management (IPM) | INR 32.8 lakh (Total) | IPM Aptitude Test (IPMAT) | |
Bachelor of Business Administration (BBA) | INR 39 thousand (Total) | CUET-UG | |
Bachelor of Business Administration (BBA) | INR 2.09 lakh (Annual) | Admission Based on Academic Profile/Class 12th Results | |
Bachelor of Business Administration (BBA) | INR 4.8 lakh (Total) | LPUNEST/Class 12th Results |
Candidates should also check out the articles mentioned below to know more about the types of BBA courses and BBA in general.
Related Articles:
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