The Union Minister of Human Resource Development (HRD), Ramesh Pokhriyal Nishank, launched a campaign called ‘Selfie with Guru’ on 15th July 2019, Monday. Through a video message, Ramesh Pokhriyal asked teachers and students to click a selfie with their gurus and post the picture on various social media platforms. These pictures have to be uploaded with the hashtag #SelfiewithGuru.
Pokhriyal said that this campaign has been started in order to mark the occasion of Guru Purnima. This campaign encourages people to post pictures with someone whom they consider to be their guide, teacher or guru and express their respect and gratitude towards them. This will help in reliving the culture of guru-shishya (teacher and disciple) that has been prominent in India since times immemorial. Ramesh Pokriyal had recorded this message in Hindi and had said that a guru can be anyone who inspires someone to do better in life.
Guru Purnima is a spiritual tradition that is dedicated to teachers and gurus. It has been celebrated in Hinduism, Buddhism, and Jainism since ancient times when students had spiritual teachers who were considered to be enlightened or evolved humans. Guru Purnima is celebrated in the Hindu month of ‘Ashadha’, (that is June- July) on ‘Purnima’, which is the full moon day, as per the Hindu calendar. This year, Guru Purnima falls on 16th July 2019, Tuesday.
It is believed that it was on this day that Lord Buddha had given his first sermon. Many also believe that it was the day of Guru Purnima when Lord Shiva had become ‘Adi Yogi’ or the first guru. The day also marks the birth anniversary of the revered Hindu figure Ved Vyas.
The Vice President of India, Venkaiah Naidu, took to the social media platform of Twitter and wrote that on this auspicious day of Guru Purnima we should all pay respect and express gratitude towards our gurus and continue following all the noble practices and percepts that are taught to us by them.