Where there is a will, there is a way. This quote was proven right by an Indian Institute of Management Calcutta alumni- Ankita Kumawat.
To help her father in looking after their dairy in Ajmer, Ankita gave up her white collar job in a AC room. However, she is making most out of her life as a dairy farmer as she is looking after the Maatratav Dairy and Organic Food Company.
Many years ago, Ankita’s father gave up with engineering job from the government sector and decided to set up his own dairy. Soon Ankita joined to help him as well with an aim to provide their customers with healthy and pure food items
On talking about the same with Ankita, she said that they have expanded themselves as they earlier used to only provide to the people who came to collect products on the counter. Now, they have started delivering the products to their home as well. She also explained her journey from being an employee to becoming an employee. She expressed the hardships faced by her during the process as the profit margin was quite low and they had to take out money from their own pocket.
She explained how the society has started to adopt and acknowledge organic products and how they no more consider it backward as they understand the market is full of adulterated food.
She also commented on the migration trends and said that the desire of a farmer to shift to the cities is quite unfortunate and in her case she thinks she has made the right decision by shifting from a city to a village. She finally quoted that in order to become a successful businessman, one has to work hard for 1000 days. She considers herself to have already passed that phase and therefore success is bound to come.