Peal Academy Enters into an Exclusive Collaboration with Amazon

Pearl Academy celebrated 25 years of nurturing creative minds recently. On this significant occasion, Pearl Academy announced a strategic collaboration with Amazon to highlight alumni’s and graduating students’ creations at ‘The Designer Boutique’ launched by Amazon. The collaboration will be beneficial for budding designers as it would act as a platform for them to take their creations to a wide range of customers across the country. The tie-up is a move taken by Amazon to make designer wear labels accessible and shop-able easily.

Nandita Abraham (CEO of Pearl Academy) expressed her happiness on the tie-up with Amazon for it being a noble platform for young designers and alumni to exhibit their creations at Amazon India.

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‘The Designer Boutique’ exhibits an eclectic mix of designs and designers. It makes Amazon a go-to destination for established, upcoming and emerging designers. The boutique houses unique collections of about 50 designers. The event offers a direct opportunity to explore and understand the new and upcoming talent in the country. The speciality of ‘The Designer Boutique’ collections is that it will be refreshed continuously with latest and updated selections of Pearl Academy graduates. The collections of Pearl Academy graduates will be more visible and easily discoverable through the strategic tie-up between Amazon and Pearl Academy.

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Mr. Arun Sirdeshmukh (Head of Amazon Fashion) pointed that the collaboration will help Pearl Academy’s talented alumni to utilise Amazon’s investments in infrastructure and technology in order to unlock the true potential of their products.