IIM Kashipur: Executive Certificate Programmes in Marketing Analytics & Digital Marketing
IIM Kashipur announces new executive certificate programmes in assocation with Talentedge. The courses include Marketing Analytics and Customer Valuation & Digital Marketing.
In order to keep the students updated with the changing market scenario and job opportunities, Uttarakhand based IIM Kashipur has announced new executive certificate programmes in association with Talentedge.
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Programmes Offered at IIM Kashipur:
- Marketing Analytics and Customer Valuation
- Digital Marketing
A. Details of Executive Certificate Programme in Marketing Analytics and Customer Valuation:
This course is designed to cater to the need of people with analytic talent in the marketplace. It is meant for working professionals with roles in sales, business development, marketing, retail, branding, communications, advertising etc; experienced marketers and product managers, analysts and executives, senior managers and executives, CMOs and business unit heads.
Eligibility for the Programme:
Graduates (10+2+3) pattern in any discipline from a recognised university, ie by UGC, AIU, AICTE etc.
Fee for the Programme:
INR 60,000 + Tax
Duration and Commencement of the Course:
It is a 5 months course, scheduled for 3 hours on Sundays from 3:00 pm to 6:00 pm.
The programme commences from 26 February 2017.
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B. Details of Executive Certificate Programme in Digital Marketing:
The programme will give an insight to candidates so that they are better able to understand the emerging practices in Digital Marketing. It will cover current approaches in digital marketing like search engine optimisation (SEO), online listing and monitoring, and social media participation. Working professionals dealing in sales and marketing, professionals from customer relations and HR, business heads, entrepreneurs and business owners are best suited to join the programme.
Eligibility for the Programme:
Graduates (10+2+3) pattern in any discipline from a recognised university.
Fee for the Programme:
INR 60000 + Tax
Duration and Commencement of the Course:
It is a 5 months course, scheduled for 3 hours on Sundays from 10:30 am to 1:30 pm.
The programme commences from 12 February 2017.