Unification of Sports with Leisure & Wellness

The Indian Premier League, one of the greatest followed leagues in the world has
paved way for development of cricket and other sports in the country. Sports in India
has seen a major leap and is growing by each passing day.
Today, sport has unified with health, wellness, nutrition, fitness and leisure.
Awareness among the citizens today on healthy living has accelerated mammoth
opportunities for organizations operating in the wellness industry. From health clubs
to gymnasiums, from nutritionists to running clubs, from Yoga centres to meditation
resorts – every move is aimed at spreading the agenda of “get fit” among the people.
As per a report in The Times of India, the fitness segment accounts for nearly 8-10%
of the INR 85,000 crore wellness industry; and what’s more? – The pace of growth is
recorded at 15% YOY.
From the smallest gym in a suburb to a multinational nutrition brand, every single
organization is conducting community-based marathon runs, laughter corners,
weekend adventure treks and more such activities. Engagement of residents in
suburban housing complexes towards health awareness has ensured that people
come together with a view towards adopting a healthier lifestyle.
Talking about leisure and wellness as a career option, there are a plethora of
opportunities available right from being a fitness trainer, to a health centre
coordinator, to a diet and nutrition consultant, a wellness coach, athleisure & lifestyle
brand consultant, entrepreneurial opportunities in health products, diet food brands
etc.
Living an athletic life has been a dream for everyone. It may not necessarily mean
getting selected to play on the field of a sport. It would mean much more if it is aimed
at living healthier on the field of life.