The MICAT or MICA Admission Test is an MBA Entrance exam conducted by Mudra Institute of communications,Ahmedabad(MICA).The Exam is designed to test a candidate's apptitude and orientation towards communication as a profession.The candiate will be called for MICAT,subject to his application accepted by MICA. MICAT is a mix of objective and subjective exam.
MICA offers a wide-range of academic programmes such as Post Graduate in Management-Communications (PGDM-C) with sepecializations in :-
- Brand Management
- Marketing Research and Analytics
- Digital Communication Management
- Advertising Management
- Media Management,
Post Graduate Programmme(PGP),Crafting Creative Communications(CCC) and the Fellow Programme in Management-Communications (FPM-C).
About Conducting Body
Established in 1991, MICA (formerly known as Mudra Institute of Communications, Ahmedabad) is the only residential institute in the country and perhaps in the Asia-Pacific region, dedicated to creating Leadership in Strategic Marketing and Communication. MICA is an autonomous, non-profit institution, offering a wide-range of academic programmes during the past two decades, MICA now has three residential programs - the Post Graduate Programme (PGP), the Crafting Creative Communications (CCC) and the Fellow Programme in Management-Communications (FPM-C). A top rated institute, MICA offers an AICTE approved PGDM-C, equivalent to an MBA with specialisations in Marketing Research, Digital Communication Management, Brand Management, Media Management and Advertising Management. Offering specialisations in Crafting Copywriting and Art Direction, the Post Graduate Certificate Programme in Crafting Creative Communications (CCC) churns out highly skilled professionals, with a high calibre for creative careers in Marketing Communications. Its spirit lies in its grasping of contemporariness, addressing the needs of an ever-changing environment. The MICA brand assures effective delivery of Strategic Marketing and Communication solutions to the industry, government and community. Today, it is the alma mater of professionals serving in leadership positions in some of the best-known companies in India and the world, in marketing, brand management, research & analytics, advertising, media, digital and other related businesses.
|Address||MICAShela, Ahmedabad - 380 058, Gujarat, India|
|Phone no||+91 2717 308250 +91 2717 308349|