M.AD School of Ideas, Mumbai Fees Structure & Courses List 2024-25

M.Ad School of Ideas Mumbai offers six courses of portfolio programmes, out of which there are three postgraduate diploma courses for 2 years and three portfolio programs for 15 months. The institute also offers certificate courses as well in copywriting, design and art direction for 10 weeks or 3 months. The students get specialised knowledge in subjects like social impact, gaming ideas, branded entertainment, creative digital marketing, branding publication, packaging, products, etc with the help of these courses. The School offers internships with top-notch creative agencies in India. National internships are offered only by Mumbai and Bangalore campuses.

Here are the details of courses offered by the M.AD School of Ideas for different levels.

Curriculum of the M.Ad School of Ideas Mumbai 

The curriculum of M.Ad School of Ideas Mumbai is designed in the most creative manner to provide students with high-level creative and organisational skills. To keep students updated with the latest technology and creative demand of the current world, the curriculum is regularly updated with the help of professionals. Through a vast network of alumni, professionals, and mentors who have a high calibre and passion, M.AD can outline a well-updated curriculum.

The curriculum for various programs currently is as follows: 

• The Art Direction Curriculum at M.AD (For 2 years PG diploma program in Art Direction and 15 months portfolio program in Art Direction)
  • Ideas First
  • Video Storytelling
  • Short & Sweet
  • Everything is Media
  • User Experience
  • Visual Impact
  • Motion Graphics or Short Cutz
  • Digital Campaigns
  • Gaming Concepts
  • Pop Culture Engineering
  • Social Media
  • The Brand Called You
  • Product Creation
  • Content Creation
  • Get a Job

• The Copywriting Portfolio Program (For 2 years PG diploma program in Copywriting and 15 months portfolio program in Copywriting)
  • Video Storytelling
  • Story Writing
  • Short & Sweet
  • Wordsmithing
  • Everything is Media
  • Improve/Standup Comedy
  • Script Writing
  • Digital Campaigns
  • Pop Culture Engineering
  • Social Media
  • The Brand Called You
  • Sound Bites
  • Content Creation
  • Get a Job

• The Design Portfolio Program (For 2 year PG program in Digital Design and 15 months portfolio program in Digital Design)
  • Strategic Innovation and Product Design
  • Design History, Modernism, Criticism & Theory
  • Information Design & Data Visualization
  • Symbol, Metaphors & Logos
  • Experiential Design
  • Network Marketing, Identity and Branding
  • Mobile Design & Systems
  • Message & Content
  • Experiments in Digital Photography
  • Introduction to Craft
  • Semiotics
  • Publication & Editorial Design