BBA Syllabus & Subjects 2024

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Jan 10, 2024 20:02PM IST

BBA Syllabus and Subjects Overview

BBA syllabus is designed to impart knowledge of business management and administration and develop the entrepreneurship skills of candidates. BBA syllabus may vary as per the college and type of course; however, the common BBA subjects are Business Law, Macroeconomics, Human Resource Management, Accounting, Banking & Insurance, Marketing, and more. BBA syllabus and subjects allow an individual to understand the functions of a business and how to manage them smoothly.

BBA 1st year subjects include Microeconomics, Macroeconomics, Cost Accounting, Quantitative Techniques, Effective Communications, Essentials of IT, Environmental Management, Principles of Marketing, etc. BBA course offers the right foundation to let students get an in-depth understanding of the various facets of managing a business in an effective manner. Further, students get the opportunity to choose general electives from the fields of Sociology, Media Studies, Hotel Management, Psychology, Computer Applications, Law, and Computer Applications, to name a few.

The programme is designed to inculcate skills that are fast-paced and meet the requirements of BBA jobs offering lucrative BBA salary. Learn more about the BBA subjects below.

BBA Syllabus and Subjects Overview
BBA Subjects
Semester-wise BBA Syllabus & Subjects
Common BBA Subjects
Optional BBA Subjects
Stream-wise BBA Syllabus
BBA Syllabus for Distance Programs
BBA Entrance Exam Syllabus
BBA Specializations
Important Books for BBA Syllabus
BBA Course Structure
FAQs about Bachelor of Business Administration Syllabus

BBA Subjects

As mentioned earlier, the BBA syllabus can vary as per the type of course and college one is enrolled in. However, there are some common BBA subjects that set the foundation of Management knowledge in an individual. Take a look at the BBA subjects which is common across all colleges and courses.

Economics	Entrepreneurship	Business Analytics	Corporate Strategic Management
Business Economics	Financial Management	Operations Management	Leadership and Ethics
Marketing Management	Taxation in Business	Accounts Management	Security Analysis
Business Organization	Fundamentals of Accounting	Business Communication	Export/ Import Management
Management Accounting	Business Environment	Management Concepts and Practices	Financial & Commodity Derivatives
Principles & Practices in Management	Human Resource Management	Management Information System	MIS/ Systems Design
Business Communication Management	International Business Management	Business Mathematics & Statistics	Sales & Distribution Management
Introduction to Operations Research	Financial & Management Accounting	Production & Material Management	Manufacture Planning and Control
Personnel Management & Industry Relations	Business Data Processing	Business Laws	PR Management
Introduction to Psychology	Introduction to Sociology	Micro Economics	Industrial Relations and Labour Legislation
Organizational Behaviour	Corporate Strategic Management	Essentials of Marketing	Understanding Industry and Markets
Commercial Bank Management	Quantitative Methods	Project Management	Consumer Behaviour

Semester-wise BBA Syllabus & Subjects

The BBA course duration is 3 years and the BBA syllabus has been segregated into six semesters. The BBA subjects depend on the specialization chosen by the candidate among Human Resource Management, Finance, International Business, Sales and Marketing, etc. Check out the semester wise BBA subjects provided in the table below.

Semester	BBA Course Subjects
Semester I	Principles & Practice of Management Business Communication Financial Accounting Business Law Microeconomics Essentials of IT Quantitative techniques - I India Socio-Political Economics Business Economics
Semester II	Organizational Behaviour Macroeconomics Effective Communications Quantitative Techniques - II Principles of Marketing Business Environment Business Mathematics Environmental Management Management Accounting Profit Planning & Control
Semester III	Production Methods Banking and Insurance Direct Tax & Indirect Tax Human Resource Management Manpower Management Consumer Behaviour & Services Marketing Marketing Concepts Business Finance - I Business Statistics Computer Application
Semester IV	Operations Research Industrial Law Office Management Business Law Business Analytics Financial Management Management Accounting Sales & Distribution Management Research Methodology Business Finance - II Customer Relationship Management Human Behaviour & Ethics at Workplace
Semester V	Management Information System Indian Economy Banking Law & Practice Strategic Management Advertising & Public Relations Human Resources Development Financial Statement Analysis Advanced Financial Management
Semester VI	Corporate Planning & Strategic Management Operations & Supply Chain Management International Business & EXIM International Marketing Marketing of Services Financial Institutions and Markets Entrepreneurial Development

Common BBA Subjects

The BBA subjects that are embedded in all six semesters of the BBA program are as follows:

Essentials and Principles of Management	Business Economics
Management Accounting	Statistics
Marketing Management	Business Mathematics
Accounting- Management and Financial	Security Analysis
Corporate Planning	Production and Material Management
International Marketing	Organizational Behaviour
Operations Research	Industrial Relations
Personnel Management	Business Finance
Environmental Management	Human Resource Management
Strategic Management	Business Communication Skills

Optional BBA Subjects

Elective BBA subjects are chosen by the students to further gain specific expertise within the purview of Business Administration. The optional BBA subjects have been mentioned below:

E-Commerce
Security Analysis
Digital Marketing
Retail Management
Managing Family Business
Advanced Sales & Distribution
Commercial Bank Management
Manufacture Planning & Control
Financial & Commodity Derivatives
Marketing and Operations Research
Financial Modelling Using Spreadsheets
Industrial Relations and Labour Legislation

Stream-wise BBA Syllabus

BBA1st year syllabus is similar; however, as per the specializations, the BBA subjects change in the final year of the course. Check out the BBA syllabus for different specializations mentioned in the table below.

Specialization	BBA Subjects
BBA in International Business	Business Mathematics Computer Awareness Managerial Accounting Economic Environment Taxation laws & Practices Global Business Management Micro Economics & Applications Macro Economics & Applications Entrepreneurship Development Human Resource Management E-Commerce & International Trade Export- Import Documentation & Logistics Legal Framework of Business & Management
BBA in Entrepreneurship	Accounting for Entrepreneurs Entrepreneurial Economics Entrepreneurial Management Law for Entrepreneurs Entrepreneurial Finance Business Statistics Business Research Methods Marketing for Entrepreneurs Industrial, Infrastructure and Sustainable Project Preparation & Appraisal Business Strategy Managing Business Performance (BPIP) Organizational Behaviour and Human Resources Management
BBA in Finance	Basic Accounting Business Communication Business Environment Business Law Business Mathematics Business Statistics Corporate Strategy Database System Entrepreneurship Financial Management Human Resource Management
BBA in Accounting	Organizational Behaviour Business Communication Business Environment Financial Accounting Business Mathematics Business Law Environmental Management Profit Planning & Control Operations Research Manpower Management Industrial Law Office Management Corporate Planning & Strategic Management Indian Economy International Marketing Banking Law & Practice Marketing of Services
BBA in Hospital & Healthcare	Management Accounting Hospital Quality Management Hospital Operations Management Fundamentals of Administration Planning & Organizing of Utility Services Health Systems Audit in Hospitals Management Clinical Services Basic Concepts of Epidemiology Hospitals Hazards & Disaster Management
BBA in Tourism Management	Business Economics Business Mathematics Research in Management Database Management System Cost Accounting Personality Development and Communication Skills Organizational Behaviour Indian Economy Marketing Management Human Resource Management Business Environment Business Laws Taxation Laws Fundamentals of Travel and Tourism Indian Cultural Heritage : Perspective for Tourism Management of Travel Agency Ecology, Environment & Tourism
BBA in Retail Management	Introduction to Retailing Financial and Management Accounting Managerial Economics Merchandise Management and Pricing Human Resource Management Store Layout, Design and Visual Merchandising Retail Store Operations Consumer Buying Behaviour Customer Service and Personal Selling in Retailing
BBA in Sports Management	Organization and Management in Sports Contemporary Issues in Sports Sports Training and Conditioning Leadership Principles in Sports Advertising, Public Relation and Sponsorship in Sports Sports Facilities Planning and Management Sports Law and Risk Management Psychology of Sports Managing Sports Organization

BBA Syllabus for Distance Programs

A Distance BBA program caters to the needs of those students who cannot pursue a full-time BBA program due to economic constraints, work schedules, etc. Distance BBA specializations include BBA in Finance, BBA in Accounting, BBA in Sales and Marketing, BBA in Human Resources, BBA in International Business, BBA in Retail Management, etc. The detailed BBA syllabus for the distance BBA program has been provided below:

Financial Accounting	Business Mathematics	Sales Management	Cost and Managerial Accounting
Basics of Marketing	Focus on the Customer	Income Tax Law and Practice	Understanding Human Behavior
Basic and Advanced IT Skills	Communication and Soft Skills	Environmental Studies	Service Quality and Improvement
Fundamental of Management	Foundations of Services Management	Basic Quantitative Techniques	Introduction to Service Operations
Written Communication Skills	Understanding Customer Requirements	Service Design	Economy and Services
Foundations in Management	Business Environment	Managing Service Promises	Delivering and Performing Services
Business Economics	English Language	Managing Service Operations	Service Entrepreneurship
Computer Awareness	Entrepreneurship Development	Data Processing and Reporting	Research Process
Human Resource Management	Production Management	Organizational Behaviour	-

BBA Entrance Exam Syllabus

The entrance exams that the candidates must qualify to get admission to BBA are SET, IPU CET, and AIMA UGAT, among others. The detailed BBA syllabus for the entrance exams has been provided below:

Section	Syllabus
English Language/English Proficiency	Vocabulary Spelling Mistakes Synonyms & Antonyms English comprehensions English proficiency English Usage errors Fill in the blanks Common error Idioms and Phrases Cloze test One word substitution Spotting errors Analogies Inappropriate usage of words Rearrangement of words in sentences Rearrangement of the sentence in paragraph
Numerical Abilities/Quantitative Aptitude	Number Theory Logarithms Square Roots HCF and LCM Commercial Math Profit And Loss Data Interpretation Surds and Indices Simplification Partnership Percentage Mensuration Area Approximation Volume Average Discounts Data Comparison Data Sufficiency Test Ratio and Proportion Fraction and Decimals Quantitative Comparison Compound and Simple Interest
Logical Reasoning/Reasoning Ability	Number Test Logical Diagram (Venn Diagram) Analogy Test Relationship Test Insert Missing Sequence Test Alpha Numeric Symbol Sequence Direction and distance Test Alphabet Test Classification (Odd Man Out) Test Cubes and Cubical Dice Test Logical Word Sequence Test Time Sequence Test Coding & Decoding Test Statement Arguments Mathematical Operations Statement Conclusion Series Test Data Sufficiency Test Data Arrangement Test Logic Test Statements Assumptions
General Knowledge/General Awareness	Science Business Computer Science Sports Geography Awards Economic Study Current Affairs General polity History Trade awareness of world and India

BBA Specializations

There are various specializations offered under the purview of a BBA course. Candidates can go for any that resonates with their interest; however, they must ensure whether their desired college offers it. The following are the most popular BBA specializations available in various Management institutes across India.

BBA in Finance
BBA in Marketing
BBA in Tourism
BBA in Retail
BBA in Logistics
BBA in Hospitality
BBA in Accounting
BBA in Management
BBA in Global Business
BBA in International Business
BBA in Computer Application
BBA in Entrepreneurship
BBA in Hotel Administration
BBA in Information Systems
BBA in Sports Management
BBA in Hospital and Healthcare
BBA in Supply Chain Management
BBA in Human Resource Management

Important Books for BBA Syllabus

During the BBA course, candidates can refer to the following books to get an understanding of the BBA syllabus and subjects.

Modern Business Organization by S.A. Sherlekar
Industrial Organization Management: Sherlekar, Patil, Paranjpe, Chitale
Business Communication by R.C. Bhatia
Financial Management: Theory and Practice by Prasanna Chandra
Organizing and Financing of Small-Scale Industry by Dr. V. Desai
Business Organization and Management By Jallo, Tata McGraw Hill
Business Environment Text and Cases By F. Cherunilam
Communicate to Win by Richard Denny
Principles and Marketing by Kotler & Armstrong
Entrepreneurial Development by S.S. Khanka

BBA Course Structure

The BBA syllabus is designed to provide students with the knowledge of how business operations work, varied aspects of management, the inner workings of an organization, and more. The following table exhibits the BBA course structure as per the basis of foundation, core, electives, and skills.

Type	Objectives	BBA Course Subjects
Foundation	To acquaint the students with the nature, scope, and dimensions of Business Policy, Strategy Management Process, etc.	Sociology Psychology Business Analytics Micro Economics Mathematics for Business Business Economics
Core	To develop an appreciation of what a business is and the role of management in planning, decision-making, organizing, directing, communicating, motivating, controlling, and coordinating.	Essentials of Marketing Leadership and Ethics Business Law Financial Management Principles & Practices in Management. Marketing Management. Taxation in Business Accounts Management Understanding Industry and Markets HRM: Human Resource Management MIS: Management Information System
Elective Subjects	To offer students a pool of specializations under the umbrella of Business Administration and help them specialize in their field of interest.	Digital Marketing Managing Family Business Marketing and Operations Research Security Analysis Commercial Bank Management Industrial Relations and Labour Legislation Financial & Commodity Derivatives
Skills	To develop your practical managerial skills to prepare you for a successful career in any aspect of business.	Negotiating and Persuading Skills Personality Development Problem Solving & Consulting Skills Etiquette and Conversational Skills Selling Conflict Resolution Writing Skills Career Skills
Project Submission	To acquaint the candidates with the objectives of Business – Profitability, Growth, Stability, Efficiency, and Survival.	Market Analysis and Trends - Ola Cabs Situational Analysis of the Apparel Industry in India Flipkart - 7 P's of Services Google - Strategy and Business Development Tourism Marketing Mix - SOTC - 7P's Segmentation, Targeting, and Positioning of Amul Strategic Plans of Microfinance Firm Manufacturing Process of Ferrari Impact of Demonetization on Central Bank (RBI) Autonomy in India Home Automation - Advertising Management project
Summer Training Report & Viva Voce	To gain an understanding of the concepts fundamental to environmental science To understand the complexity of ecosystems and possibly how to sustain them To understand the relationships between humans and the environment. To understand major environmental problems including their causes and consequences. To understand current and controversial environmental issues and possible solutions to environmental problems and their pros and cons. To understand how social issues and politics impact the environment.	-

FAQs about Bachelor of Business Administration Syllabus

What are the most common BBA subjects?

The most common BBA subjects are:

Principles of Management
Business Mathematics and Statistics
Introduction To Operations Research
Business Economics
Financial and Management Accounting
Production And Material Management
Personnel Management and Industry Relations
Marketing Management

Is Mathematics a core BBA subject?

No, mathematics is not necessarily a core BBA subject. Two of the topics related to mathematics in the BBA syllabus are Business mathematics and statistics and these are concerned with mathematical and statistical models that are employed in businesses.

Which are the core subjects in the BBA curriculum?

The core subjects of the BBA course include:

Principles of Management
Basics of Cost Accounting
Business Accounting
Business Law
Business Economics
Principles of Marketing
Business Statistics
Business Mathematics
Indian Economy
Organizational Behavior
Human Resource Management
Strategic Management

How difficult is the BBA syllabus and curriculum?

The BBA curriculum is simple and quite basic since it helps build a foundation for more advanced topics related to business management. BBA syllabus teaches students the fundamentals of business and organizational management while also helping them develop entrepreneurial skills.

Are internships part of the BBA curriculum?

Yes, internships are a part of the BBA curriculum for a majority of B-schools. The internships are a practical approach to teaching students how to become part of an organization. They are only part of the BBA curriculum in the final year of the course. Students have to complete their internships right before the final exams for their BBA course.

What is the objective of BBA syllabus?

The objective of the BBA syllabus is to build a foundation for management as a discipline and also as a profession for students who wish to build a career in business management and administration. The BBA course is a balanced mix of theoretical and practical subjects and this helps students understand the management discipline in a more comprehensive manner.

Is the BBA syllabus for Distance course different from regular course?

There are no fundamental differences between the Distance BBA syllabus and the Regular BBA syllabus. Since the primary difference between the two courses is that Distance BBA is taught in a manner that does not require classroom instruction and attendance, the basic curriculum is the same as that of regular BBA.

Which are the elective subjects in the BBA syllabus?

The elective courses in a BBA degree include:

Brand Management
Service Marketing
E-Commerce and Digital Marketing
International Marketing
Sports Marketing
Customer Relationship Management
Retail Management
Financial Management
Management Accounting
Strategic Financial Management
Risk Management

What is the Project/ Dissertation in the BBA syllabus?

The Project/ Dissertation in the BBA syllabus is part of the final semester. Candidates have to select a particular topic/case and research the same. After conducting a thorough research students are required to present their observations and inferences in a manner that leads to a productive conclusion.