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    BBA in Marketing

    BBA in Marketing Overview

    Bachelor of Business Administration in Marketing or BBA in Marketing is an undergraduate honours degree that students can pursue after completing their 10+2. The course duration of BBA Marketing in India is generally three years for a full-time degree, but sometimes it may get extended to four years. As a management course, it encompasses both traditional and new marketing approaches and enables students to address real-life issues in the industry. Students will get to learn about market analysis, product management, creating marketing strategies, consumer behaviour, promotion, market research, branding, and collecting customer feedback. It is available in full-time and part-time course formats. Dedicated research may lead to certain online courses as well.

    BBA in Marketing does not require students to appear for entrance exams, yet certain college entrance exams, like IPMAT, NPAT, DUCET, and XAT, are quite popular for admission to respective colleges. Marketing is one of the most important factors for every business in the market. Moreover, the practical approach of the programme allows students to understand the importance of marketing. Hence, students can benefit professionally from the course in any field.

    Banaras Hindu University; Delhi University; Aligarh University; Indian Institute of Management, Indore; and Indian Institute of Management, Rohtak are the best Indian colleges to study BBA in Marketing. Their course fee shall range from INR 1,50,000 to INR 3,20,000. However, students can expect that certain colleges might charge up to INR 15,00,000 for the BBA Marketing programme.

    BBA in Marketing Course Highlights

    Check out the major highlights of the BBA In Marketing program:

    Full NameBachelor of Business Administration in Marketing
    Short NameBBA in Marketing
    Degree LevelBachelor’s/Undergraduate
    StreamBusiness and Management
    Exam TypeSemester
    Type of CoursesFull-time and Part-time
    Duration3-4 years
    Minimum Qualification Required10+2 certificate from a recognized accrediting authority
    Entrance Exams ApplicableXAT, DU CET, NMIMS NPAT, IPMAT
    Average Annual Course FeesINR 1,00,000-5,00,000
    Top BBA in Marketing Colleges in IndiaInstitute of Management Indore, Banaras Hindu University, Indraprastha University, Christ University, Jamia Milia Islamia University, and Narsee Monjee Institute of Management Studies
    Career OpportunitiesMarketing Manager, Brand Manager, PR Manager, Market Analyst, and Advertising Manager
    Top RecruitersGoogle, Amazon, HCL, Wipro, IBM, Infosys, Mindtree, Byjus, Reliance, TATA, Lenovo, Flipkart, Zomato, Swiggy, Oneplus, Apple, Dell, and all other companies. 
    Average Annual Starting SalaryINR 3,50,000-10,00,000

    Why Choose BBA in Marketing?

    BBA in Marketing as a course can only be beneficial for students if they know how to reap the opportunities presented by the course. Here are some of the arguments in favor of the said course, which students can use to pursue the same and eventually earn profits:

    • Easy Pathway to MBA Marketing: BBA in Marketing is the most relevant course for MBA in Marketing, which is one of the most profitable postgraduate courses. This is true on a global scale, that is students can pursue the course not only in India but abroad as well. BBA in Marketing will prepare students in the foundational concepts of marketing, making it easier for them to pursue MBA in the same. 
    • High Demand in Industry: In the present era, a large portion of any product’s or service’s success is dependent on how well it has been marketed, that is whether the target audience is aware of its presence or whether they are interested in its prospects, etc. As marketing is an important function for any organization, the demand for professionals is high as well. Hence, job opportunities come easily and in huge numbers.
    • Lucrative Remunerations: The huge demand for marketing professionals, who can reap tangible benefits leads to the fact that organizations are ready to pay high salaries and beneficial perquisites to them in exchange for their skills and talent. Students can expect to earn up to INR 40,00,000-60,00,000 annually within 10 years of their graduation.
    • Higher ROI: The ROI of BBA in Marketing is quite profitable when seen in view of future prospects, either professional or educational. The course of BBA in Marketing is not too expensive but the professional returns equalize with those from STEM fields. Hence, to exist in comparison to other courses, the eventual returns on BBA in Marketing are huge, both in terms of both professional and personal aspects. 
    • Entrepreneurial Skill Development: Students can use the BBA in Marketing course to build their entrepreneurship skills and start their own business or venture after graduating with the degree. They can use their educational skills to make their own business profitable and serve society as well.

    BBA in Marketing Course Types

    One of the most prognosticated BBA programmes after 12th grade is the one in Marketing. BBA in Marketing course is offered to prospective students in two modes of learning i.e, full-time and online/distance schooling. However, a part-time BBA in Marketing course is not available. Discussed below are the details about BBA in Marketing course types.

    Full-Time BBA in Marketing Courses

    Full-time three-year students must attend in-person classes, complete regular assignments, and take semester-by-semester offline exams on campus. They must also present projects and perform practicals as part of the course programme. Students who enrol in a full-time study gain practical experience in the subject as well as in-depth learning through actively engaging with their instructors and other students.

    Distance/Online BBA in Marketing Courses

    Distance/online BBA in Marketing courses also last two to four years and can be pursued from anywhere. This course is designed for students who are working professionals and who cannot attend full-time courses. Colleges like D Y Patil Vidyapeeth, Jain Online, Symbiosis Center of Distance Learning, NMIMS university, etc provide this course online.

    BBA in Marketing Specializations

    There are many specializations available in BBA in Marketing that are mentioned below. All these specializations have different goals.

    BBA in Marketing Specializations
    Advertising ManagementInteractive MarketingInternational Marketing
    Sales and Merchandise StudiesAccounting and BookkeepingMarketing Research
    Business Management and OperationsEntrepreneurship and Small Business DevelopmentBusiness Economics Programs
    Travel and Tourism MarketingSpecial Product MarketingApparel and Accessories Marketing
    Integrated Online StrategiesInternet MarketingSearch Engine Marketing and Usability
    Advanced Interactive Marketing and MeasurementAdvanced Social Media MarketingAdvanced Email Marketing

    BBA in Marketing Entrance Exams

    Given that BBA in Marketing is an undergraduate degree program, there are no necessary entrance exam scores required. Hence, students do not need to use or attempt any entrance exams for admission to BBA in Marketing courses. That said, there are several Indian universities and colleges that prefer conducting their own entrance exams to maintain selectiveness among their enrolled students. 

    Sometimes these exams may be compulsory to attend for admission to the applied colleges. At other times, students only need to appear for the college entrance exams if their 10+2 CGPAs fall short of the merit-based requirements of the applied colleges.

    Here are the entrance exams which students might have to attempt to get admission to BBA in Marketing courses:

    BBA in Marketing Eligibility Criteria

    The minimum eligibility criteria for admission in the three-year undergraduate program in marketing will depend upon the institution or college at which the candidate is applying for admission. There are many colleges available in the country that offer admission to the BBA in Marketing program and each of the colleges has its own set of rules which must be fulfilled by the candidates in order to get admission. 

    In general, students can expect the following to be the eligibility criteria for admission to BBA in Marketing courses:

    • They need to have a senior secondary education certificate, equivalent to a 10+2 level of education.
    • The certificate must have been issued by a recognized authority in collaboration with an accredited institution or school.
    • The aggregate in 10+2 exams should be at least 50% or above.
    • They must attempt the entrance examination as required by the college they are applying to.
    • They must score equal to or more than the cut-off score mentioned by the applying university or college.

    How to Get Admission to BBA in Marketing?

    To get admission to BBA in Marketing courses in India, students can follow the steps below:

    Step 1: Shortlist the colleges and programs that students wish to apply for.

    Step 2: Students need to explore the eligibility criteria of the institutions they have applied to and prepare their application documents accordingly.

    Step 3: In case the institution requires them to appear for certain entrance exams, they need to attempt the same.

    Step 4: After receiving the exam scores, students need to compile their relevant documents and fill out the application form for BBA in Marketing. Submit the application along with documents and exam scores.

    Step 5: If direct confirmation is not received, then they must wait for the admission lists to be declared.

    Step 6: On confirmation of admission, students can get their enrollment number from their respective institutions. They might have to make a prompt payment of the first year’s or semester’s fee, as the case may be.

    Popular BBA in Marketing Colleges in India

    Students who are interested in the BBA in Marketing course have a variety of top management institutes in India to choose from. However, a candidate must weigh the pros and cons of the programme specialisation they are considering opting for. The following are the top BBA in Marketing colleges in India:



    Amity University Noida


    Bharati Vidyapeeth Deemed University (BVP)


    Chandigarh University


    Graphic Era Hill University


    Indian Institute of Management (IIM Rohtak)


    Institute of Management and Entrepreneurship Development


    Jain University


    Jaipur National University


    Jamia Millia Islamia University (JMI)


    K L University


    Loyola Institute of Business Administration (LIBA)


    Manipal University


    Narsee Monjee Institute of Management Studies (NMIMS)


    Shobhit University


    Symbiosis Institute of Business Management (SBIM)


    University of Petroleum and Energy Studies (UPES)


    Alliance University


    Christ University


    ICFAI Foundation for Higher Education (IFHE)


    Universal Business School (UBS) 


    KIIT School of Management (KSOM)


    Lovely Professional University (LPU)


    Study BBA in Marketing Abroad

    The need for marketers is booming as technology is developing swiftly. This is so that a firm cannot succeed without the genuine efforts of a marketer, hence, an innovative marketer has become an inevitable necessity. Modern organisations are aware that they cannot expand their businesses and sell their services without the involvement of marketers.

    Studying BBA in Marketing abroad familiarises students with both conventional and cutting-edge marketing concepts, which they can apply to become experts. Business Economics, Types of Advertising, Social Media Marketing, Promotional Mobile Marketing, Marketing and Research Related to Business, Email Marketing, International Marketing, Accounts, etc. are a few of the topics that will be covered in the course.

    Marketing is one of the best sectors in the world where individuals may experiment with their ideas, in contrast to other professions where they would not get the chance to show off their individuality. Students who enrol in BBA in Marketing courses abroad will have the chance to develop their managerial abilities related to various cultures and their people. Additionally, pursuing BBA in Marketing abroad can prove to be the finest option for someone looking for a profession that combines lucrativeness and innovativeness.

    BBA in Marketing Abroad Top Colleges

    Depending upon the type of course and university a student prefers, studying BBA in Marketing abroad can usually take three or four years to complete. The course typically includes a variety of practical classes, depending on the course curriculum. There will also be a combination of personal study time and group lectures, seminars, and tutorials. The table below shows the BBA in Marketing abroad top colleges along with their respective countries:



    Bocconi University


    Columbia University


    Erasmus University


    Harvard University


    HEC Paris School of Management


    Hong Kong University of Science and Technology

    Hong Kong



    London Business School


    Massachusetts Institute of Technology (MIT)


    National University of Singapore


    New York University


    Stanford University


    University of California


    University of Cambridge


    University of Oxford


    University of Pennsylvania


    University of Warwick


    Top BBA in Marketing Colleges By State

    Management students have a wide range of options when it comes to selecting the best b-school or institute that suits their professional needs, interests, and future employment prospects. The following is a discussion of some state-wise top BBA in Marketing colleges in India.


    The following are the five top BBA in Marketing colleges in Rajasthan:

    College/University NameLocation
    Apex UniversityJaipur
    Madhav UniversitySirohi
    NIMS UniversityJaipur
    RNB Global UniversityBikaner
    University of TechnologyJaipur


    The following are the four top BBA in Marketing colleges in Karnataka:

    College/University NameLocation
    Karnataka State Open University (KSOU)Mysore
    Jain UniversityBangalore
    REVA UniversityBangalore
    Sri Bhagawan Mahaveer Jain First Grade CollegeKolar


    The following are the four top BBA in Marketing colleges in Maharashtra:

    College/University NameLocation
    Ajeenkya DY Patil UniversityPune
    Dr D Y Patil UniversityNavi Mumbai
    Nagindas Khandwala CollegeMumbai
    Sandip UniversityNashik


    The following are the three top BBA in Marketing colleges in Gujarat:

    College/University NameLocation
    United World School of Business (UWSB)Ahmedabad
    Monark UniversityAhmedabad
    Pandit Deendayal Energy University (PDEU)Gandhinagar

    Other States

    The following are some popular BBA in Marketing colleges in different Indian states:

    College/University NameState
    G D Goenka School of Management, GurgaonHaryana
    Geeta University, PanipatHaryana
    Sardar Beant Singh State University, GurdaspurPunjab
    Avantika University, UjjainMadhya Pradesh
    ICFAI UniversitySikkim
    MIT University, ShillongMeghalaya
    St Joseph's College, JakhamaNagaland
    Tamil Nadu Open University, ChennaiTamil Nadu
    Xavier School of Commerce, BhubaneswarOdisha

    Top BBA in Marketing Colleges By City

    In India, BBA in Marketing courses are offered by various prestigious institutes. Some of the top businesses or companies in this industry also offer internships as part of the course curriculum to incorporate students with practical on-field experience. The following is a discussion of some city-wise top BBA in Marketing colleges in the country.

    Institute Name


    AIIMS Institute


    Alliance University


    Amity Global Business School (AGBS)


    Amity Global Business School (AGBS)


    Amity Global Business School


    Amity University


    Bharati Vidyapeeth University, Pune


    Christ Academy Institute of Advanced Studies


    Christ University (CU)


    CMR University (CMRU)


    Flame University 


    Galgotia University School of Business

    Greater Noida

    Indraprastha Institute of Technology & Management


    Institute of Management Studies (IMS)


    International School of Management Studies (ISMS)


    Jain University (JU)


    Jamia Millia Islamia University

    New Delhi

    JK Business School (JKBS)


    Kristu Jayanti College (KJC)


    Lloyd Business School

    Greater Noida

    MIT College of Management (MITCOM) 


    MIT World Peace University (MITWPU)


    Mount Carmel 


    OP Jindal Global Business School


    Presidency University School of Management (PUSM)


    REVA University (REVAU)


    St Andrews Institute of Technology & Management

    Farukh Nagar

    Symbiosis Centre for Management Studies (SCMS)


    Symbiosis Institute of Computer Studies & Research (SICSR)


    Symbiosis Skills & Professional University (SSPU)


    The Oxford College of Business Management (OCBM)


    Vishwakarma Institute of Management (VIM), Pune


    What is BBA in Marketing Course Fees?

    Multiple factors do affect the BBA in Marketing course fees like the type of institute (whether government or private), internship opportunities, infrastructure, other facilities, etc. However, a student may expect to spend a minimum of INR 50,000 to INR 3 lakh annually. Although government institutes are quite pocket-friendly, private or public colleges are expensive. The following table summarises a list of management institutes along with their average annual BBA in Marketing course fee charged:

    Institute Name

    Average Annual Fees (in INR)

    Assam Down Town University

    1.1 lakh

    GLA Institute of Business Management


    Global Business School and Research Centre


    ICAI University

    2.61 lakh

    IMS Unison University

    1.5 lakh

    International School of Management Excellence

    1.95 lakh

    Manipal University

    1.5 lakh

    Medi-Caps University


    Quantum University


    Sharda University

    1.5 lakh

    Shobhit University


    Symbiosis International University

    2.9 lakh

    BBA in Marketing Syllabus

    The syllabus for BBA in Marketing program will vary from college to college, but the course aims and subjects shall remain the same. While pedagogy is the decision of the college, the overall course curriculum is standardized for holistic education. Hence, the subject distribution over the syllabus may be different, but the study matter remains consistent. Nevertheless, candidates should check the official website in order to know the complete syllabus. Here is a general guide to BBA in Marketing syllabus design, as commonly followed by Indian colleges: 

    BBA in Marketing Semester I Syllabus
    Principles and Practices of ManagementBasic Accounting
    Managerial Economics IAbility Enhancement Compulsory Course I (Language)
    Ability Enhancement Compulsory Course I (Ethics)Mentoring and Professional Development
    BBA in Marketing Semester II Syllabus
    Business StatisticsBusiness Environment
    Managerial Economics IIAbility Enhancement Compulsory Course (Environmental Studies)
    Mentoring and Professional Development
    BBA in Marketing Semester III Syllabus
    Organizational BehaviourMarketing Management
    Cost and Management AccountingProduction and Operation Management
    Mentoring and Professional DevelopmentIT Tools for Business
    BBA in Marketing Semester IV Syllabus
    Business Research MethodsHuman Resource Management
    Financial ManagementEntrepreneurship Development
    Business Ethics and Corporate Social ResponsibilityMentoring and Professional Development
    BBA in Marketing Semester V Syllabus
    Operation ResearchMercantile Law
    Consumer BehaviourAdvertising and Sales Management
    Mentoring and Professional Development
    BBA in Marketing Semester VI Syllabus
    Strategy ManagementCompany Law
    Services MakingRetailing and Logistics Management
    Mentoring and Professional Development

    Course Curriculum for BBA in Marketing

    As discussed, BBA in Marketing course is stretched over three years i.e., six semesters. The course curriculum for BBA in Marketing includes elective, core, and lab subjects, internships, and compulsory marketing projects. On the other hand, teaching methodologies consist of detailed study materials, labs, new techniques, tools, and technologies. These types of teaching methods are effective for engraining theoretical knowledge and developing soft skills to understand business problems and find resourceful and feasible solutions. Furthermore, students can choose their specialisation or elective subjects based on their interests. The following pointers make the BBA in Marketing course curriculum:

    • Case Study
    • Core and Elective Subjects
    • Direct Instruction
    • Field Visit
    • Implementation-based
    • Industrial Visit
    • Inquiry-based
    • Internship
    • Project
    • Six Semesters

    BBA in Marketing Career Options and Job Prospects

    As we all know that marketing is an important department in every company and organization. There is always an opening for good and skilled marketing managers and executives at all companies. Candidates who are looking for a career in marketing may apply to any organization after checking for the vacancy. There is a large scope for candidates who have completed their BBA in marketing degree. 

    Some of the major areas in which the candidates may apply for a job are listed below:

    Job Industry or Sector for BBA Marketing Graduates
    MNCsMedia Houses
    RetailersBrand Management Firms
    Event Management FirmsAdvertising Agencies
    Market Research FirmsTravel, Tourism, and Hospitality Firms
    ManufacturingIT Firms

    Students must check out the job profiles available in a company or industry before applying. Some of the job profiles suitable for BBA in Marketing graduates are:

    Job Profiles Available for BBA Marketing Graduates
    Marketing ExecutiveProduct Manager
    Market Research AnalystBrand Manager
    Marketing ManagerMarketing Communications Manager
    Advertising ManagerSales Manager

    Some highly valued companies where the candidates may apply are:

    • SBI
    • Nestle
    • TCS
    • Mudra
    • Amazon
    • Deloitte
    • Capgemini
    • Deutsche Bank
    • Wipro Limited

    What is the Salary of a BBA in Marketing Graduate?

    In India, fresh graduates with a BBA in marketing degree can expect to get a decent salary. They can anticipate becoming a junior manager or a mid-level marketing manager, depending on their training and experience. Students may typically expect to make between INR 5 lakhs to INR 7 lakhs per year. The pay may rise more with experience. For BBA in Marketing graduates, many international corporations in India offer attractive packages. The table below gives an idea of the salary range, job profile and job description of a BBA in Marketing graduate:

    Job Role

    Job Description

    Estimated Average Annual Salary (in INR)

    Assistant Accounts Officer

    They maintain the registers in the Accounting department. They check budget estimates, revised estimates and monetary transactions. They keep a check on the Income Tax Assessment. They also prepare statutory accounts and financial reports.

    8.03 Lakhs

    Assistant Manager

    The day-to-day activities of the company are often overseen by assistant managers. They make sure new personnel are informed of their duties and roles by checking employee schedules. They also answer calls from customers with complaints, inquiries about orders, or requests for greater clarification of services or goods.

    10.32 Lakhs

    Account Manager

    Making sure each department satisfies the needs of its clients and customers is the responsibility of an account manager. They deal with client complaints, resolve their problems, and uphold a favourable connection between the two sides for future commercial dealings.

    5.85 Lakhs

    Executive Trainee

    They keep track of all purchase orders and generate the necessary reports for all members of the merchandising team and outside vendors. For a variety of jobs, they also develop and retain knowledge of all accounting and financial principles.

    8.52 Lakhs

    Relationship Manager

    Building and maintaining relationships with clients and customers is the responsibility of a relationship manager, who works on the sales team. They merely assist clients and seek to resolve any business or technological issues they may have. They also assist them in generating revenue and luring clients.

    3.88 Lakhs

    Prospective Employers

    The following is a list of prospective employers offering decent packages to BBA in Marketing course graduates:

    • TTI
    • The Hartford
    • State Farm
    • Newell Brands
    • Morgan Stanley
    • Martin Marietta
    • Marathon Oil
    • Lilly
    • Hormel 
    • Georgia-Pacific
    • E & J Gallo
    • Cox Communications
    • Coca-Cola
    • Altria

    Skills That Make You the Best BBA in Marketing Graduate

    A variety of exciting job prospects are offered by the BBA in Marketing course. To be successful in their career, students need to incorporate basic skills along with some knowledge about Digital Marketing like SEO and social media marketing. The following list includes some typical skills that are crucial in the field of BBA in Marketing, both for studying and for finding employment:

    • Communication skills
    • Creative skills
    • Decision-making skills
    • Leadership skills
    • Negotiating and persuading skills
    • Organisational skills
    • Problem solving & consulting skills
    • Technical skills
    • Writing skills

    FAQs about BBA Marketing

    What is the BBA in Marketing course suitability?

    The BBA in Marketing course is suitable for students who are confident in their skills and stay up-to-date with merchandising and advertising techniques. Students in this field must always be updated with current affairs and come up with innovative and advantageous marketing ideas. They should be able to motivate others, lead by example, exhibit leadership traits, and work well in a team. A bonus for this job is having strong computer skills, especially with programmes like PowerPoint and Excel.

    What are the core subjects for BBA in Marketing?

    The core subjects for BBA in Marketing are Business Communication; Business Ethics, Values and Governance; Business Regulatory Framework; Coast and Management Accounting; Computer-Aided Management; Distribution Management & Logistics; E-Commerce Fundamentals; Fundamentals of Information Technology; International Business; Managerial Economics; Marketing Research; Principles of Management; Production and Materials Management; Research Methodology; Retail Marketing; Services Marketing.

    What are the best reference books for BBA in Marketing course?

    BBA in Marketing reference books helps students gain in-depth knowledge about the field. The following are a few best reference books for BBA in Marketing course:

    • Business Communication by author M Balasubramanian

    • Business Environment Text and Cases by author F Cherunilam

    • Modern Business Organisation by author S A Sherlekar

    • Business Organisation and Management by authors Jallo and Tata McGraw Hill 

    • Principles of Management by author J K Mitra

    Which teaching methodologies and techniques are used in BBA in Marketing courses?

    Various creative teaching methodologies and techniques are used in BBA in Marketing courses. The course also includes field visits so that students understand the practical importance of marketing and its profitable uses. The following are some teaching methodologies and techniques used in the course:

    • Implementation-based

    • Inquiry-based

    • Direct instruction

    • Case study

    • Industrial visits, etc.

    What BBA in Marketing course is all about?

    BBA in Marketing course is all about a branch of study that deals with myriad concepts of business management. In the management sector, students will master the fundamentals of marketing theory. Different forms of marketing management are studied as part of the BBA Marketing programme. Students who earn a BBA in marketing can use their expertise in a variety of industries, such as financial institutions, insurance companies, etc. Further, a variety of electives given by the college are available to students interested in marketing management.

    Show More

    Related Questions

    Does PIMR Indore offer BBA Marketing?
    -Hrishika -Updated on Jan-18-20235 Answers

    Priya, Student / Alumni

    LPU's School of Business is the finest business school in the country regarding placements and educational quality. Bachelor's degree in business administration is one of the most difficult disciplines pursued by Indian youngsters. Lovely Professional University is today regarded as one of the most prestigious universities in north India. Because I have spent my five valuable years with you, I can offer you a better evaluation. The Accreditation Council for Business Schools and Programs has granted LPU's business school accreditation (ACBSP). Lovely Professional University was recently ranked No. 2 in India in Management by the Ministry of Human Resource Development. Every year, around 550 firms come to campus to participate in such programmes and recruit students from LPU. Colgate Palmolive, Hindustan Unilever, Godrej Consumer, SAP Labs, Asian Paints, Bajaj Allianz, Federal Bank,Moodys Analytics, Blue Star, Zomato,Berger Paints, Marico, Havells, Apollo Munich Health Insurance, CavinCare, Hetitch, Nerolac Paints, Oyo Rooms, S& P Global Market Intelligence, HDFC Bank, Swiggy, Kotak Mahindra Bank,

    Sakshi, Student / Alumni

    If you have basic knowledge of mathematics and you know basic formulas then no need to worry, In BBA you will learn more about theory courses.The scope of this particular courses is growing day by day. You will have a great job opportunity in the industrial world. In the management sector in the small span of time you can reach at the top designation.This course will give you an exposure in management field. After completing BBA, you can go for MBA. MBA will provide highly challenging job for you. Different specializations are there in MBA. If you are looking for a career in marketing, then MBA in Marketing is a good option,Because now a days mostly companies recruited students for marketing jobs. I will be advise you to do your degree from Geeta University which is a well known university and that provides prime placement opportunity, outstanding exposure and professional enhancement training.

    Abhinav Chamoli, CollegeDekho Expert

    Dear Student,

    The best BBA specialisation for you will depend on your goals and interest area. Both BBA in Marketing and BBA in Real Estate Management great choices but target very different industries and areas. Here is an article that helps you choose a BBA specialisation.

    BBA General is also a good choice if you are undecided on the type of industry you wish to join. It also gives you a wider scope at the UG level. Take a look at this article on BBA General vs BBA Hons for more details. 

    We would suggest that you spend some time in research and first decide which type of industry you wish to go for after completing your BBA course. The best course is just the course that is able to help you achieve your goals.

    Here is a list of BBA colleges in India for your reference. If you'd like to get admissions-assistance from our counsellors to top BBA colleges, fill the Common Application Form (CAF) or call our helpline number 18005729877.

    Thank you.

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