BBA in Event Management

Bachelor of Business Administration in Event Management or BBA in Event management is a three-year undergraduate programme offered by hundreds of universities and colleges across India. Often pursued by candidates who have completed and cleared their Class 12 board exams, the BBA in Event Management course is designed for those who work well under pressure. The course is designed to train students in planning, designing and organising different types of events like corporate events, concerts,  fundraisers, and even marriages.

Candidates interested in studying the course must first ensure that they have cleared their Class 12 board exams with flying colours. However, before applying to any course or college, be sure to check the eligibility and admission requirements for the course at any given institution. Some universities may also require students to appear for a Written Test, a Group Discussion and a Personal Interview as part of the selection process.

Pursuing a BBA in Event Management will help those aspiring to pursue a career in event planning/organising/management. However, the BBA degree will allow students to gain additional management tips and tricks that may facilitate better managerial and organisational skills. Some of the top colleges to pursue the course include MIT World Peace University, Pune, GEMS B School, Bangalore, New Delhi Institution Of Management, New Delhi, RIMT University, Gobindgarh, and more.

Check out the following table to get a brief gist about BBA in Event Management and what you can expect in the field.

There can be several reasons why studying BBA in Event Management can be the right choice for you. However, it is advisable to choose this field as the career path if it achieves the goals and aspirations that have been desired. Listed below are some of the reasons why candidates should choose BBA in Event Management:

• Highly Lucrative Salaries: While initially, candidates may receive low incomes, graduates can find themselves earning anywhere between INR 2-7 LPA. With appropriate experience and years under their belt, graduates can also earn up to 20 LPA.
• Growing Industry: Among the few sectors that are still growing, skilled and qualified Event Management professionals will be able to find employment in India and beyond. The growing industry also results in more growth opportunities as well.
• Dynamic Roles: From planning events to promotions, BBA in Event Management graduates will find an appropriate job role across different industries and sectors.

As the event industry is mushrooming, BBA in Event Management course is becoming one of the most sought-after programmes for students to pursue after completing their 12th grade. The course is offered to prospective students in three ways of learning i.e, full-time, online mode and distance education. A part-time BBA in Event Management course is not available as it is a full-time three-year bachelor’s degree. Check out the details about BBA in Event Management course types.

Full-Time BBA in Event Management Courses

Full-time three-year BBA students must attend in-person classes, complete regular assignments, and take semester-by-semester offline exams on campus. They must also deliver projects and perform practicals as part of the course curriculum. Candidates who enrol in a full-time study gain practical experience in the subject as well as in-depth learning through actively engaging with their professors and other students. Additionally, they can choose elective subjects based on their interests.

Online BBA in Event Management Courses

Online BBA in Event Management courses last up to four years and can be pursued from anywhere. This course is designed for candidates who are working professionals and who cannot attend full-time offline classes on campus. However, only a handful of Indian universities provide this course online.

Distance BBA in Event Management Courses

The distance BBA in Event Management programme is offered by numerous Indian universities and colleges. Individuals who have successfully passed the 10+2 grade from an accredited board are eligible for this course. It must be noted that the eligibility criteria for a distance course are the same as that of a regular course. Top institutes like D Y Patil University, Amity Global Business School, Karnataka State Open University, etc. provide distance BBA in Event Management courses.

The minimum requirement for BBA in Event Management will depend entirely on the university or college to which the applicant will be admitted. The applicant will have to satisfy all the admission requirements before proceeding further. The eligibility criteria can be verified from the official website or information brochure of the college. However, the candidates may check some of the major recruitments for admission in the program provided below. 

Candidates who are seeking admission in the BBA in event management must have cleared 12th examination with a minimum percentage of 50-55%. The college will decide the minimum percentage required for both general or SC/ ST candidates. Some of the colleges will have the same limit for all the candidates.

BBA in Event Management Selection Process

Selection for the BBA In event management will be done on the basis of scores in the qualifying degree followed by an individual performance in the personal interview. The college will call selected candidates for completing admission formalities. Besides this, some of the colleges will also conduct an aptitude cum entrance test which will test the skills of candidates. For admission in those colleges, candidates will have to score well in the entrance examination. They may take help from the internet or from the faculties to prepare for the entrance exam conducted by the college. Once all the rounds will be completed successfully, the college will mark admission closes. If any candidate failed to confirm his or her seat, the college will pass the seat to next deserving candidate.

Given that BBA in Event Management is an undergraduate degree programme, there are no necessary or mandatory entrance exam scores required. Hence, students do not need to use or attempt any entrance exams for admission to BBA in Event Management courses. That said, several Indian institutes and colleges prefer conducting their separate entrance exams and personal interview sessions to maintain discrimination among their enrolled students. 

Sometimes these exams may be compulsory to attend for admission to the applied colleges. At other times, students only need to appear for the college entrance exams if their 10+2 CGPAs fall short of the merit-based requirements of the applied colleges. The following are some entrance exams which students might have to attempt to get admission to BBA in Event Management courses:

• Common University Entrance Test (CUET): The National Testing Agency (NTA) organises an all-India test for admission to 45 central universities of India offering diploma, integrated, undergraduate, postgraduate, and certification courses including a BBA in Event Management.
• Indraprastha University Common Entrance Test (IPU CET): It is a university-level competitive exam conducted by Guru Gobind Singh Indraprastha University (GGSIPU) in Delhi. This exam is conducted for providing admission to courses such as BBA in Event Management, law, engineering, and many other UG and PG courses.
• Dayanand Sagar Admission Test (DSAT):Conducted by Dayananda Sagar University (Bangalore), it is a university-level entrance exam used to shortlist candidates for admission to undergraduate programmes like BBA in Event Management.
• Symbiosis Entrance Test (SET): It is a university-level entrance exam conducted by Symbiosis International (Deemed University) to admit students for Integrated and UG course programmes like BBA in Event Management. 
• Bharati Vidyapeeth Undergraduate Management Aptitude Test (BUMAT): It is conducted by Bharati Vidyapeeth Deemed University (BVDU) to shortlist candidates for admission to its BBA/BCA courses.

The admission process for BBA in Event Management courses may slightly vary depending on the type of institution and mode of applying (online or offline). The following is the common admission procedure for online/ distance or direct university admissions for this course:

• Step 1: Visit your preferred college's official website.
• Step 2: Fill out the application form after signing in as a new user.
• Step 3: Scan all your required original documents, upload them, and then attach them to your application.
• Step 4: Register and pay the required application fee, then submit the application form.
• Step 5: You will be informed of the status of your admission confirmation after the document verification process is complete. After that, you must use one of the college's provided payment methods to pay the programme's academic fee.
• Step 6: A confirmation message containing the applicants' enrollment number and ID will be sent via SMS or email when the academic fee has been processed.

Note: As part of the admission process, students may also be required to participate in a Group Discussion or a Personal Interview, followed by Document Verification.

Candidates who are interested in the BBA in Event Management course have a variety of top management institutes in India to choose from. An applicant must, however, balance the pluses and minuses of the programme specialisation they are considering opting for. The following are the top BBA in Event Management colleges in India:

Management students have a wide range of options when it comes to determining the best b-school or institute that suits their professional needs, interests, and future employment prospects. The following is a discussion of some state-wise top BBA in Event Management colleges in India.

Maharashtra

Uttarakhand

Madhya Pradesh

Andhra Pradesh

Gujarat

Karnataka

Other States

In India, BBA in Event Management courses is offered by various prestigious institutes. Some of the top businesses or companies in this industry also offer internships as part of the course curriculum to interweave students with practical on-field experience. The following is a discussion of some city-wise top BBA in Event Management colleges in the country.

Studying BBA in Event Management courses abroad will focus on the organisation and planning of events across a diverse range of industries. Gaining sufficient hands-on event planning experience is crucial for students pursuing an events management degree. Students can improve their expertise in what is required and strengthen their resumes by joining other student organisations at their university and planning events that are extraneous to their studies.

It is up to the individual to pick what their speciality and area of expertise are when it comes to event planning, which can range from a modest gathering like a formal party to something significantly larger like a music festival. In comparison to other parts of the world, the UK and Europe offer the most event management degrees at both the undergraduate and graduate levels. Event management could be obtainable as a bachelor's degree major in the US, however, it may be for a particular industry or as part of a business degree.

Further, Studying BBA in Event Management abroad can lead to a variety of employment opportunities. A successful career that is financially rewarding and personally satisfying can be achieved with a professional degree in this sector. Studying BBA in Event Management abroad familiarises students with both conventional and cutting-edge aspects of the aviation industry, which they can apply to become experts. They will have the chance to develop their managerial abilities related to various cultures and their people. Additionally, pursuing BBA in Event Management courses abroad can prove to be the finest option for someone looking for a profession that combines lucrativeness and innovativeness.

Depending upon the type of course and university a student prefers, studying BBA in Event Management abroad can usually take three or four years to complete. The course typically includes a variety of practical classes that incorporate modules like event design, project planning, risk management, industry knowledge, stakeholder management, etc. 

There will also be a combination of personal study time and group lectures, seminars, and tutorials. Further, studying for this course abroad exposes students to the operations of financial event organisations. The table below shows the BBA in Event Management abroad at top colleges along with their respective countries:

Numerous factors affect the BBA in Event Management course fees like the type of institute (whether government or private), infrastructure, internship opportunities, other facilities, etc. However, an aspirant may expect to spend a minimum of INR 50,000 to INR 3.2 lakh annually. Although government institutes are relatively pocket-friendly, private or public management colleges are expensive. The following table outlines a list of institutes along with their average annual BBA in Event Management course fee charged:

As discussed, BBA in Event Management course is stretched over three years i.e., six semesters. The course curriculum includes core, elective, and lab subjects, internships, research dissertations, and compulsory projects. On the other hand, teaching methodologies consist of detailed study materials, site visits, industry exposure, new techniques, tools, etc. 

These types of teaching methods are effective for entrenched theoretical knowledge and developing required soft skills. Furthermore, students can choose their specialisation or elective subjects based on their interests. They are encouraged to apply and gain a better understanding of the programme through the research dissertation. The following pointers make the course curriculum for BBA in Event Management course:

• Case studies 
• Core subjects
• Elective subjects
• On-field experience 
• Graphic recording 
• Graphic techniques 
• Industry exposure 
• Lecture-based learning 
• Live events 
• Live streaming ideas 
• Media recording 
• Open discussions
• PowerPoint presentations 
• Projects 
• Research project
• Undergraduate course
• VI semesters
• Virtual reality model 

The curriculum of the degree program will vary from college to college. However, you can check some of the important topics that will be covered in the three years BBA in Event Management. 

Event management is rich in career options. Candidates may choose their interested profile once they have completed their bachelors’ education. Besides this, candidates may proceed to master in event management to advance their managerial skills. Event managers are required by companies from all backgrounds. Candidates may start his or her management company to handle the events of organisations as well as hotels. Some of the major profiles available after completing BBA in event management are provided below

• Promotion Executive/ Manager
• Public Relations Executive/Manager
• Marketing Executive/Manager
• Designing Executive/Manager
• Brand Development Executive/Manager
• Administration Executive/Manager
• Birthday Party Anchor
• Production Executive/Manager
• Voice Artists
• Event Coordinator
• Printing Executive/Manager, etc.
• Event Manager
• Celebrity Manager
• Logistics Management Expert

In India, fresh graduates with a BBA in Event Management degree can expect to get a decent salary. They can anticipate becoming a Design Manager, Public Relations Executive, Promotion Manager, Marketing Executive, etc. depending on their training and experience. Initially, students may typically expect to make between INR 3.3 lakhs to INR 9.15 lakhs per year. As the experience increases, the pay scale will increment accordingly. For BBA in Event Management graduates, many international corporations in India offer attractive packages. The table below gives an idea of the salary range, job profile and job description of a BBA in Event Management graduate:

Prospective Employers

The following is a list of prospective employers offering decent packages to BBA in Event Management course graduates:

• 360 Degrees
• Allure 
• Cineyug Entertainment
• CNBC Tv
• Cox and King
• Creative INC 
• DNA Networks Pvt Ltd.
• E-factor
• Ovation 
• Percept D Mark
• Sercon
• Sercon and Tafcon Group
• Sita Conferences
• Tafcon Group
• TCI Consultancy Services & Events
• Universal Music 
• Vibes Entertainment 
• Wizcraft International Entertainment Pvt Ltd.
• Zee Tv

A variety of exciting as well as lucrative job prospects are offered by the BBA in Event Management course. To be successful in their career, aspirants need to incorporate basic skills along with good communication and leadership skills. The following list includes some typical skills that are crucial in the field of BBA in Event Management, both for studying and for assimilating employment:

• Creative skills
• Decision-making skills
• Development skills
• Financing & budget skills
• Good Communication skills
• Interpersonal skills
• Leadership skills
• Management skills
• Negotiating and persuading skills
• Organisational skills
• Problem solving & consulting skills
• Supervisory skills
• Technical skills
• The ability to work under pressure