“Research is to see what everybody else has seen, and to think what nobody else has thought.” – Albert Szent-Gyorgyi

As a Senior Content Marketer at CollegeDekho and having 5 years of experience in content marketing and writing for the ed-tech industry, Aarushi holds this quote and philosophy very close to her heart. After studying Commerce with Maths in high school, she pursued a BBA in Aviation Operations from the University of Petroleum and Energy Studies, Dehradun. She also earned an IATA Diploma in Travel and Tourism with Amadeus. She was awarded the University’s Silver Medal for securing the top rank in her domain. In 2024, Aarushi completed her MBA in Digital Marketing (joint program by Amity University Online and Wharton Business School, University of Pennsylvania) while working full-time at CollegeDekho since 2022. 

No matter where life took Aarushi, one thing that remained constant was her passion for writing and research. Throughout graduation, she juggled multiple content marketing internships for various organisations. She then started her professional career in the study-abroad domain with Leverage Edu. Working as a Content and Research Marketer at Leverage for almost 1.8 years, Aarushi was ready to explore the next phase of her life with CollegeDekho. Presently, Aarushi is working on Aviation, Design, Management, Hotel Management, and Recruitment specialisations for Indian students. Her mission is curating meaningful yet easy-to-understand content that helps students find the right courses, universities, entrance exams (like CAT, MCAT, XAT, SNAP, NIFT, NID DAT, UCEED, CEED, SEED, AFCAT, NCHMCT JEE, etc), scholarships, college verdicts and everything in between. She often likes to connect and answer queries from students on our CollegeDekho’s QnA section

Before this, Aarushi had also helped CollegeDekho to build their Study Abroad business vertical where she curated fresh content around universities, courses, entrance exams, visa processes, admission processes, and more for students aspiring to study abroad in countries like the US, the UK, Australia, Canada, Germany, and New Zealand. 

When not working, Aarushi enjoys investing her time in building her playlist on Spotify, updating her Pinterest board, cafe hopping, watching movies, reading books, or doing anything random while sipping her favourite coffee. She aspires to start her own coffee business when she grows old. 

Connect with her at aarushi.jain@collegedekho.com.