Mahima Gupta is a Senior Content Executive at CollegeDekho with over four years of experience in creating reliable, student-focused educational content. She joined CollegeDekho in November 2021 and has since been actively involved in producing news updates, analytical articles, and exam-related content that help students make informed academic and career decisions.

With strong subject expertise in Commerce, Mahima covers a wide range of topics, including entrance exams, result announcements, admissions, eligibility criteria, cut-off trends, counselling processes, and career guidance. She has written and edited hundreds of education news articles and detailed explainers, ensuring students receive accurate, timely, and easy-to-understand information during crucial academic phases.

Over the years, Mahima has developed specialised expertise in marks vs percentile vs rank prediction and analysis for major entrance exams such as AP EAMCET, TG EAMCET, POLYCET, JEE Main, and other popular engineering entrance examinations. Her data-driven insights, safe score analysis, and trend-based predictions help aspirants evaluate their performance realistically and shortlist colleges and courses with confidence.

Mahima holds an MBA degree, during which she actively participated in several academic events and competitions and won multiple prizes. While pursuing her postgraduate studies, she completed an internship in content writing and SEO with an ed-tech organisation, which strengthened her understanding of search-driven content strategy, digital marketing, and audience engagement. She is driven by a passion for marketing, content innovation, and continuous learning.

She completed her B.Com (Hons.) from Aligarh Muslim University, where she demonstrated strong academic performance. During both her undergraduate and postgraduate studies, Mahima dedicated significant time to writing research papers, many of which were published on international platforms. This research-oriented background allows her to approach education journalism with analytical depth, accuracy, and credibility.

At CollegeDekho, Mahima continues to write education news, exam updates, analytical pieces, and student guidance articles, aligned with Google’s E-E-A-T guidelines. Her work reflects CollegeDekho’s editorial commitment to accuracy, transparency, and student empowerment, making her content highly discoverable and trustworthy for aspirants across India.