"We write to taste life twice, in the moment and in retrospect." 

I am Tiyasa Khanra, a former Banker and Sales Manager turned Academic Content Writer specializing in Management, Hotel Management, Recruitment, and Design. With over 4 years of experience, I've crafted compelling content for MBA entrance exams and other competitive exams conducted at the national and state-levels to provide admission to students to their desired courses and universities. I excel at creating SEO-optimized blogs, news, articles, exam pages, course pages that drive traffic and conversions. My key strengths include strong research skills, adaptability, and the creation of engaging, SEO-optimized content that resonates with diverse audiences within time constraints. To add to this, I have attained the ability to write in various styles, tones, and formats, depending on the audience and platform. 

Over the past 4 years, I have gained expertise in creating exam pages and articles pertaining to entrance exams like CAT/ MAT/ XAT/ MAH MBA CET/ ATMA/ SSC CGL/ UPSC CSE/ UPSC CDS/ IBPS PO, etc. among others, tailored to the specific needs, interests of audience. The aim is to assist students navigate entrance exams with expert tips regarding the exam application form, admit card, eligibility, syllabus, exam pattern, answer key, result, cutoff, and counselling process. My key learnings include using relevant keywords and using images, charts, infographics, or videos naturally throughout the post, meta descriptions, and in H1, H2, H3 to increase search visibility and ranking. Apart from that, I have gained strong research skills, critical & analytical thinking skills, deeper understanding of competitive exams, adaptability & versatility, and the ability to meet tight deadlines without compromising quality.

Besides being a passionate content writer, I am also an avid reader and a movie junkie, a travel freak, and a fitness fanatic. I have pursued my graduation in English Literature at the University of Calcutta along with a Bachelor of Education (B.Ed). My life hack includes balancing education, profession, and fitness effectively. You may reach out to me @tiyasa.khanra@collegedekho.com.