Last Updated On 13 Sep, 2021
Fashion bloggers are avid followers and explorers of the fashion world. They scrutinise, recommend and share experiences and ideas related to vogue through multimedia or social media. A fashion blogger regularly writes blogs with eye-catching graphics and appealing content on trending and popular topics. By becoming a fashion blogger, an individual not only gets to inform people about the prevailing trends in the fashion industry but also gets to pursue his/her passion.
Fashion is a field that is expanding with each passing day. People are willing to explore and indulge in it completely. The key qualities a fashion blogger must possess is a good communication skill, unique fashion sense, and creativity. In today’s world, anyone with the right kind of skills and knowledge can become a fashion blogger.
Here are some responsibilities of a Fashion Blogger:
To write, edit, post and promote fashion-related content on their websites or web pages.
To generate, research and pitch ideas for posts.
To advocate and educate others about products and services.
To review and adopt ever-changing fashion trends.
To attract new readers and increasing engagement on the site.
There are no specific qualifications and eligibility criteria that one has to follow in order to become a fashion blogger. It requires an eye for fashion and a willingness to express your thoughts. Mentioned below are the minimum eligibility criteria that an individual can meet in order to expand his/her knowledge and make a successful career as a fashion blogger.
Here are a few courses that can be considered to become a Fashion Blogger. Also, mentioned alongside is the list of top colleges offering the relevant programmes.
Course Fee (Annual)
Top Colleges for Fashion Blogger
Rs. 80,000 to Rs. 1,53,000
B.Des in Fashion Design & Technology with Fashion Illustration
Rs. 1,00,000 to Rs. 2,00,000
BA in Fashion Styling
Rs. 1,00,000 to Rs. 2,50,000
Rs. 30,000 to Rs. 80,000
Diploma in Fashion Styling
6 Months to 1 Year
Rs. 40,000 to Rs. 90,000
Note: For any admission related assistance, feel free to dial the student helpline number 1800-572-9877 (toll-free) or fill-up the Common Application Form.
An aspirant can begin with fashion blogging anytime when he/she ready. Fashion blogging can be done through a variety of job roles. Check out the types of job roles a fashion blogger can get into.
Brand Promoter: The duty of a brand promoter is to promote items/services through their work of art and via any social media platform.
Model: A model is responsible for demonstrating and promoting apparel, footwear etc. in the best way possible.
Fashion Editor: An editor checks on the curated content and ensures that it is properly structured and edited.
Fashion Stylist: A stylist gets the opportunity to work with fashion designers, fashion houses, individuals, celebrities and clothing brands. They enhance and present the style of the client in the best way possible.
Fashion Blogger: A fashion blogger gets to research, generate, design and present fashion ideas and opinions through emails, advertisements and social media platforms.
Content Curator: Duty of a content curator is to sort through data lying on the internet and collect important information to share via blogs, vlogs, websites, social media.
Fashion Photographer: A fashion photographer conceptualizes and takes pictures that highlight the apparel, footwear or accessories of the model.
Author: An author gets to write fashion related fictional or non-fictional elements in a book, magazines, editorials etc.
Social Media Influencer: A social media influencer creates content across various social media platforms to either entertain or influence the audience.
A fashion blogger is not only limited to social media. Once a fashion blogger starts getting popular with the content multiple sectors provide employment opportunities to him/her. Check out a few of the firms that lend employment opportunities for fashion bloggers.
Fashion bloggers are the influencers that guide and introduce an individual to the upcoming and prevalent fashion trends. With the budding interest in fashion, people across the globe look at fashion bloggers for tips, suggestions, hacks and choices. Check out the top recruiting agencies hiring fashion bloggers and influencers from across the globe.
Check out the salary and pay scale of a fashion blogger mentioned below. It is only a rough figure and might alter as per the skill set of an individual and his/her work experience.
Starting Salary per annum (in INR)
Mid Level Salary per annum (in INR)
Senior Level Salary per annum (INR)
Social Media Influencer
Fashion bloggers are constantly in need due to the surge in the fashion consciousness in the nation. A fashion blogger is required to stay updated and in style to have a sustaining career in the fashion blogging industry. Enlisted below are books that can help an aspirant to stay on point and build a strong career as a fashion blogger.
A fashion blogger gets the advantage of travelling across the globe. They also get to showcase their passion and earn money through it. Fashion bloggers require to be creative all the time which eradicates mere ideas of monotony. The main benefit of becoming a fashion blogger is that with the right aesthetics and content an individual gains immense popularity.
Yes, fashion bloggers and fashion stylists are very different. Fashion bloggers use social media to channelise their love for fashion. They recommend, write and analyse the fashion trends to the readers. A fashion stylist, on the other hand, works for individuals, fashion houses and clothing brands and earns by providing them fashion consultancy as per the individual style of the client.
Other job profiles that a fashion blogger can explore are Brand Promoter, Editor, Stylist, Content Curator, Author, Fashion Photographer, Social Media Influencer etc.
Some popular fashion bloggers in India are Anshita Juneja, Ashna Shroff, Kritika Khurana, Shalini Chopra, Aayushi Bangur and Pallavi Ruhail.
To be a fashion blogger it is important to have great content writing, aesthetic, creative, visualisation, marketing, communication, time-management, multi-tasking, critical, social networking skills.
There is no fixed qualification that is required to be a fashion blogger. Anyone with the love for fashion and right skills can join this job profile. However, a diploma, certificate or bachelor's in relevant fashion fields can help a fashion blogger in understanding the analytics of the industry and growing faster than others.
Some top companies that hire a fashion blogger are Shoppist, Wonder Wardrobes, Shenaro Lifestyle, Brand Global, Vogue, Glamor Street, The Snob Shop, Harper's Bazaar, Arabella etc.
The time that a fashion blogger spends on daily work is totally subjective. It varies from individual to individual and company to company. Some might work for 9 hours while others might work endlessly as the job requires immense research, technicalities and hard work.
No, some fashion bloggers are hired by companies too in order to promote and explore the world of vogue.
A fashion blogger is an individual that recommend, share and scrutinise ideas and experiences related to the fashion world in social media or multimedia platforms. Their duty is to write blogs with content that is appealing to the readers.